Kampagnen führen: Potenziale professioneller Kommunikation im digitalen Zeitalter
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | German |
| Published: |
Wiesbaden
Springer Gabler
[2016]
|
| Subjects: | |
| Online Access: | Inhaltstext Inhaltsverzeichnis |
| Physical Description: | XI, 87 Seiten Illustrationen 21 cm |
| ISBN: | 9783658071936 3658071931 |
Staff View
MARC
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| 245 | 1 | 0 | |a Kampagnen führen |b Potenziale professioneller Kommunikation im digitalen Zeitalter |c Dominik Pietzcker |
| 264 | 1 | |a Wiesbaden |b Springer Gabler |c [2016] | |
| 300 | |a XI, 87 Seiten |b Illustrationen |c 21 cm | ||
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| 650 | 0 | 7 | |a Kommunikationsstrategie |0 (DE-588)4201794-4 |2 gnd |9 rswk-swf |
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| 650 | 0 | 7 | |a Kampagne |0 (DE-588)7612519-1 |2 gnd |9 rswk-swf |
| 653 | |a KNT | ||
| 653 | |a Campaigning | ||
| 653 | |a Integrierte Kommunikation | ||
| 653 | |a Social Media | ||
| 653 | |a Kommunikationsmanagement | ||
| 653 | |a Markenkommunikation | ||
| 653 | |a Digital Media | ||
| 689 | 0 | 0 | |a Kampagne |0 (DE-588)7612519-1 |D s |
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Record in the Search Index
| _version_ | 1806333853843849216 |
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| adam_text | |
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| author | Pietzcker, Dominik 1967- |
| author_GND | (DE-588)142221775 |
| author_facet | Pietzcker, Dominik 1967- |
| author_role | aut |
| author_sort | Pietzcker, Dominik 1967- |
| author_variant | d p dp |
| building | Verbundindex |
| bvnumber | BV043657262 |
| classification_rvk | AP 14450 QP 630 |
| classification_tum | WIR 840f |
| ctrlnum | (OCoLC)947143722 (DE-599)DNB1073984524 |
| dewey-full | 659.2 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.2 |
| dewey-search | 659.2 |
| dewey-sort | 3659.2 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Allgemeines Wirtschaftswissenschaften |
| format | Book |
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| illustrated | Illustrated |
| indexdate | 2024-08-03T03:03:22Z |
| institution | BVB |
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| isbn | 9783658071936 3658071931 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029070708 |
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| owner | DE-1028 DE-858 |
| owner_facet | DE-1028 DE-858 |
| physical | XI, 87 Seiten Illustrationen 21 cm |
| publishDate | 2016 |
| publishDateSearch | 2016 |
| publishDateSort | 2016 |
| publisher | Springer Gabler |
| record_format | marc |
| spelling | Pietzcker, Dominik 1967- Verfasser (DE-588)142221775 aut Kampagnen führen Potenziale professioneller Kommunikation im digitalen Zeitalter Dominik Pietzcker Wiesbaden Springer Gabler [2016] XI, 87 Seiten Illustrationen 21 cm txt rdacontent n rdamedia nc rdacarrier Kommunikationsstrategie (DE-588)4201794-4 gnd rswk-swf Neue Medien (DE-588)4196910-8 gnd rswk-swf Kampagne (DE-588)7612519-1 gnd rswk-swf KNT Campaigning Integrierte Kommunikation Social Media Kommunikationsmanagement Markenkommunikation Digital Media Kampagne (DE-588)7612519-1 s Neue Medien (DE-588)4196910-8 s Kommunikationsstrategie (DE-588)4201794-4 s DE-604 Springer Fachmedien Wiesbaden (DE-588)1043386068 pbl Erscheint auch als Online-Ausgabe Pietzcker, 1967- Kampagnen führen X:MVB text/html http://deposit.dnb.de/cgi-bin/dokserv?id=5321813&prov=M&dok_var=1&dok_ext=htm Inhaltstext B:DE-101 application/pdf http://d-nb.info/1073984524/04 Inhaltsverzeichnis |
| spellingShingle | Pietzcker, Dominik 1967- Kampagnen führen Potenziale professioneller Kommunikation im digitalen Zeitalter Kommunikationsstrategie (DE-588)4201794-4 gnd Neue Medien (DE-588)4196910-8 gnd Kampagne (DE-588)7612519-1 gnd |
| subject_GND | (DE-588)4201794-4 (DE-588)4196910-8 (DE-588)7612519-1 |
| title | Kampagnen führen Potenziale professioneller Kommunikation im digitalen Zeitalter |
| title_auth | Kampagnen führen Potenziale professioneller Kommunikation im digitalen Zeitalter |
| title_exact_search | Kampagnen führen Potenziale professioneller Kommunikation im digitalen Zeitalter |
| title_full | Kampagnen führen Potenziale professioneller Kommunikation im digitalen Zeitalter Dominik Pietzcker |
| title_fullStr | Kampagnen führen Potenziale professioneller Kommunikation im digitalen Zeitalter Dominik Pietzcker |
| title_full_unstemmed | Kampagnen führen Potenziale professioneller Kommunikation im digitalen Zeitalter Dominik Pietzcker |
| title_short | Kampagnen führen |
| title_sort | kampagnen fuhren potenziale professioneller kommunikation im digitalen zeitalter |
| title_sub | Potenziale professioneller Kommunikation im digitalen Zeitalter |
| topic | Kommunikationsstrategie (DE-588)4201794-4 gnd Neue Medien (DE-588)4196910-8 gnd Kampagne (DE-588)7612519-1 gnd |
| topic_facet | Kommunikationsstrategie Neue Medien Kampagne |
| url | http://deposit.dnb.de/cgi-bin/dokserv?id=5321813&prov=M&dok_var=1&dok_ext=htm http://d-nb.info/1073984524/04 |
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