Strategic and Tactical Approach to Global Business Ethics, Second Edition:

The inclusion of ethically driven elements into the strategic planning process of multinational corporations (MNCs) is an emerging consideration in the modern era of globalization. Firms pursuing cross-border activities in any capacity, and to whatever degree or scale, are increasingly coming into c...

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Bibliographic Details
Main Author: Beer, Lawrence A. (Author)
Format: Electronic eBook
Language:English
Published: New York Business Expert Press 2015
Subjects:
Online Access:KUBA1
Summary:The inclusion of ethically driven elements into the strategic planning process of multinational corporations (MNCs) is an emerging consideration in the modern era of globalization. Firms pursuing cross-border activities in any capacity, and to whatever degree or scale, are increasingly coming into contact with differences in morally applied decision making that affects their operational success and sustainability. The  choices made require the use of clear and unambiguous codes of conduct for embedded managers abroad. The  implementation of a properly administered code, coupled with a program of corporate social responsibility (CSR), can add value to a company, while its misapplication or exclusion can diminish value
Item Description:Description based on publisher supplied metadata and other sources
Physical Description:1 online resource (243 pages)
ISBN:9781631570728
9781631570711

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