Overfished Ocean Strategy: Powering Up Innovation for a Resource-Deprived World
We all know the proverb about teaching someone to fish, but if there are no fish left, knowing how to catch them won't do you any good. And that's the position businesses are in today. Resources are being depleted at an alarming rate and the cost of raw materials is rising dramatically. As...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Oakland
Berrett-Koehler Publishers
2014
|
| Ausgabe: | 1st ed |
| Schlagworte: | |
| Zusammenfassung: | We all know the proverb about teaching someone to fish, but if there are no fish left, knowing how to catch them won't do you any good. And that's the position businesses are in today. Resources are being depleted at an alarming rate and the cost of raw materials is rising dramatically. As a result, scholar and entrepreneur Nadya Zhexembayeva says, businesses need to make resource scarcity-the overfished ocean-their primary strategic consideration, not just a concern for their "green" division. Overfished Ocean Strategyoffers five essential principles for innovating in this new reality. Zhexembayeva shows how businesses can find new opportunities in what were once considered useless by-products, discover resource-conserving efficiencies up and down their value chain, transfer their expertise from physical products to services, and develop ways to rapidly try out and refine these new business models. She fills the book with examples of companies that are already successfully navigating the overfished ocean, from established corporations such as BMW, Microsoft, and Puma to newcomers such as Lush, FLOOW2, and Sourcemap. The linear, throwaway economy of today-in which we extract resources at one end, create products, and throw them away at the other-is rapidly coming to an end. In every industry, creative minds are learning how to make money by taking this line and turning it into a circle. Nadya Zhexembayeva shows how you can join them and avoid being left high and dry. |
| Beschreibung: | Description based on publisher supplied metadata and other sources |
| Beschreibung: | 1 online resource (140 pages) |
| ISBN: | 9781609949655 9781609949648 |
Internformat
MARC
| LEADER | 00000nmm a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV043606886 | ||
| 003 | DE-604 | ||
| 005 | 00000000000000.0 | ||
| 007 | cr|uuu---uuuuu | ||
| 008 | 160616s2014 |||| o||u| ||||||eng d | ||
| 020 | |a 9781609949655 |9 978-1-60994-965-5 | ||
| 020 | |a 9781609949648 |c Print |9 978-1-60994-964-8 | ||
| 035 | |a (ZDB-30-PQE)EBC1565984 | ||
| 035 | |a (ZDB-89-EBL)EBL1565984 | ||
| 035 | |a (ZDB-38-EBR)ebr10865342 | ||
| 035 | |a (OCoLC)878406245 | ||
| 035 | |a (DE-599)BVBBV043606886 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 082 | 0 | |a 658.4063 | |
| 100 | 1 | |a Zhexembayeva, Nadya |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Overfished Ocean Strategy |b Powering Up Innovation for a Resource-Deprived World |
| 250 | |a 1st ed | ||
| 264 | 1 | |a Oakland |b Berrett-Koehler Publishers |c 2014 | |
| 264 | 4 | |c © 2014 | |
| 300 | |a 1 online resource (140 pages) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a Description based on publisher supplied metadata and other sources | ||
| 520 | |a We all know the proverb about teaching someone to fish, but if there are no fish left, knowing how to catch them won't do you any good. And that's the position businesses are in today. Resources are being depleted at an alarming rate and the cost of raw materials is rising dramatically. As a result, scholar and entrepreneur Nadya Zhexembayeva says, businesses need to make resource scarcity-the overfished ocean-their primary strategic consideration, not just a concern for their "green" division. Overfished Ocean Strategyoffers five essential principles for innovating in this new reality. Zhexembayeva shows how businesses can find new opportunities in what were once considered useless by-products, discover resource-conserving efficiencies up and down their value chain, transfer their expertise from physical products to services, and develop ways to rapidly try out and refine these new business models. She fills the book with examples of companies that are already successfully navigating the overfished ocean, from established corporations such as BMW, Microsoft, and Puma to newcomers such as Lush, FLOOW2, and Sourcemap. The linear, throwaway economy of today-in which we extract resources at one end, create products, and throw them away at the other-is rapidly coming to an end. In every industry, creative minds are learning how to make money by taking this line and turning it into a circle. Nadya Zhexembayeva shows how you can join them and avoid being left high and dry. | ||
| 650 | 4 | |a Nachhaltigkeit | |
| 650 | 4 | |a Green marketing | |
| 650 | 4 | |a Natural resources -- Management | |
| 650 | 4 | |a Recycling (Waste, etc.) | |
| 650 | 4 | |a Scarcity | |
| 650 | 4 | |a Sustainable development | |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe |a Zhexembayeva, Nadya |t Overfished Ocean Strategy : Powering Up Innovation for a Resource-Deprived World |
| 912 | |a ZDB-30-PQE |a ZDB-30-PBE | ||
| 999 | |a oai:aleph.bib-bvb.de:BVB01-029020945 | ||
Datensatz im Suchindex
| _version_ | 1804176353890664448 |
|---|---|
| any_adam_object | |
| author | Zhexembayeva, Nadya |
| author_facet | Zhexembayeva, Nadya |
| author_role | aut |
| author_sort | Zhexembayeva, Nadya |
| author_variant | n z nz |
| building | Verbundindex |
| bvnumber | BV043606886 |
| collection | ZDB-30-PQE ZDB-30-PBE |
| ctrlnum | (ZDB-30-PQE)EBC1565984 (ZDB-89-EBL)EBL1565984 (ZDB-38-EBR)ebr10865342 (OCoLC)878406245 (DE-599)BVBBV043606886 |
| dewey-full | 658.4063 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.4063 |
| dewey-search | 658.4063 |
| dewey-sort | 3658.4063 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 1st ed |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>02993nmm a2200445zc 4500</leader><controlfield tag="001">BV043606886</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">160616s2014 |||| o||u| ||||||eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781609949655</subfield><subfield code="9">978-1-60994-965-5</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781609949648</subfield><subfield code="c">Print</subfield><subfield code="9">978-1-60994-964-8</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(ZDB-30-PQE)EBC1565984</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(ZDB-89-EBL)EBL1565984</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(ZDB-38-EBR)ebr10865342</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)878406245</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV043606886</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.4063</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Zhexembayeva, Nadya</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Overfished Ocean Strategy</subfield><subfield code="b">Powering Up Innovation for a Resource-Deprived World</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">1st ed</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Oakland</subfield><subfield code="b">Berrett-Koehler Publishers</subfield><subfield code="c">2014</subfield></datafield><datafield tag="264" ind1=" " ind2="4"><subfield code="c">© 2014</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 online resource (140 pages)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Description based on publisher supplied metadata and other sources</subfield></datafield><datafield tag="520" ind1=" " ind2=" "><subfield code="a">We all know the proverb about teaching someone to fish, but if there are no fish left, knowing how to catch them won't do you any good. And that's the position businesses are in today. Resources are being depleted at an alarming rate and the cost of raw materials is rising dramatically. As a result, scholar and entrepreneur Nadya Zhexembayeva says, businesses need to make resource scarcity-the overfished ocean-their primary strategic consideration, not just a concern for their "green" division. Overfished Ocean Strategyoffers five essential principles for innovating in this new reality. Zhexembayeva shows how businesses can find new opportunities in what were once considered useless by-products, discover resource-conserving efficiencies up and down their value chain, transfer their expertise from physical products to services, and develop ways to rapidly try out and refine these new business models. She fills the book with examples of companies that are already successfully navigating the overfished ocean, from established corporations such as BMW, Microsoft, and Puma to newcomers such as Lush, FLOOW2, and Sourcemap. The linear, throwaway economy of today-in which we extract resources at one end, create products, and throw them away at the other-is rapidly coming to an end. In every industry, creative minds are learning how to make money by taking this line and turning it into a circle. Nadya Zhexembayeva shows how you can join them and avoid being left high and dry.</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Nachhaltigkeit</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Green marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Natural resources -- Management</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Recycling (Waste, etc.)</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Scarcity</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Sustainable development</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druck-Ausgabe</subfield><subfield code="a">Zhexembayeva, Nadya</subfield><subfield code="t">Overfished Ocean Strategy : Powering Up Innovation for a Resource-Deprived World</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-30-PQE</subfield><subfield code="a">ZDB-30-PBE</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-029020945</subfield></datafield></record></collection> |
| id | DE-604.BV043606886 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:30:50Z |
| institution | BVB |
| isbn | 9781609949655 9781609949648 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029020945 |
| oclc_num | 878406245 |
| open_access_boolean | |
| physical | 1 online resource (140 pages) |
| psigel | ZDB-30-PQE ZDB-30-PBE |
| publishDate | 2014 |
| publishDateSearch | 2014 |
| publishDateSort | 2014 |
| publisher | Berrett-Koehler Publishers |
| record_format | marc |
| spelling | Zhexembayeva, Nadya Verfasser aut Overfished Ocean Strategy Powering Up Innovation for a Resource-Deprived World 1st ed Oakland Berrett-Koehler Publishers 2014 © 2014 1 online resource (140 pages) txt rdacontent c rdamedia cr rdacarrier Description based on publisher supplied metadata and other sources We all know the proverb about teaching someone to fish, but if there are no fish left, knowing how to catch them won't do you any good. And that's the position businesses are in today. Resources are being depleted at an alarming rate and the cost of raw materials is rising dramatically. As a result, scholar and entrepreneur Nadya Zhexembayeva says, businesses need to make resource scarcity-the overfished ocean-their primary strategic consideration, not just a concern for their "green" division. Overfished Ocean Strategyoffers five essential principles for innovating in this new reality. Zhexembayeva shows how businesses can find new opportunities in what were once considered useless by-products, discover resource-conserving efficiencies up and down their value chain, transfer their expertise from physical products to services, and develop ways to rapidly try out and refine these new business models. She fills the book with examples of companies that are already successfully navigating the overfished ocean, from established corporations such as BMW, Microsoft, and Puma to newcomers such as Lush, FLOOW2, and Sourcemap. The linear, throwaway economy of today-in which we extract resources at one end, create products, and throw them away at the other-is rapidly coming to an end. In every industry, creative minds are learning how to make money by taking this line and turning it into a circle. Nadya Zhexembayeva shows how you can join them and avoid being left high and dry. Nachhaltigkeit Green marketing Natural resources -- Management Recycling (Waste, etc.) Scarcity Sustainable development Erscheint auch als Druck-Ausgabe Zhexembayeva, Nadya Overfished Ocean Strategy : Powering Up Innovation for a Resource-Deprived World |
| spellingShingle | Zhexembayeva, Nadya Overfished Ocean Strategy Powering Up Innovation for a Resource-Deprived World Nachhaltigkeit Green marketing Natural resources -- Management Recycling (Waste, etc.) Scarcity Sustainable development |
| title | Overfished Ocean Strategy Powering Up Innovation for a Resource-Deprived World |
| title_auth | Overfished Ocean Strategy Powering Up Innovation for a Resource-Deprived World |
| title_exact_search | Overfished Ocean Strategy Powering Up Innovation for a Resource-Deprived World |
| title_full | Overfished Ocean Strategy Powering Up Innovation for a Resource-Deprived World |
| title_fullStr | Overfished Ocean Strategy Powering Up Innovation for a Resource-Deprived World |
| title_full_unstemmed | Overfished Ocean Strategy Powering Up Innovation for a Resource-Deprived World |
| title_short | Overfished Ocean Strategy |
| title_sort | overfished ocean strategy powering up innovation for a resource deprived world |
| title_sub | Powering Up Innovation for a Resource-Deprived World |
| topic | Nachhaltigkeit Green marketing Natural resources -- Management Recycling (Waste, etc.) Scarcity Sustainable development |
| topic_facet | Nachhaltigkeit Green marketing Natural resources -- Management Recycling (Waste, etc.) Scarcity Sustainable development |
| work_keys_str_mv | AT zhexembayevanadya overfishedoceanstrategypoweringupinnovationforaresourcedeprivedworld |