Dasteel, J., Hartman, A., & LeGrande, C. (2016). Competing for customers: Why delivering business outcomes is critical in the customer first revolution. Pearson.
Chicago Style (17th ed.) CitationDasteel, Jeb, Amir Hartman, and Craig LeGrande. Competing for Customers: Why Delivering Business Outcomes Is Critical in the Customer First Revolution. Upper Saddle River, New Jersey: Pearson, 2016.
MLA (9th ed.) CitationDasteel, Jeb, et al. Competing for Customers: Why Delivering Business Outcomes Is Critical in the Customer First Revolution. Pearson, 2016.
Warning: These citations may not always be 100% accurate.