Marketing research: an aid to decision making
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Mason, OH
Thomson
c2007
|
| Edition: | 3rd ed. |
| Subjects: | |
| Item Description: | "Atomic Dog"--Cover. -- "Instructions for accessing online edition included"--Cover. Includes bibliographical references and index |
| Physical Description: | XVIII, 460 S. Ill. 28 cm |
| ISBN: | 1592602878 9781592602872 |
Staff View
MARC
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| 264 | 1 | |a Mason, OH |b Thomson |c c2007 | |
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| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a "Atomic Dog"--Cover. -- "Instructions for accessing online edition included"--Cover. | ||
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Record in the Search Index
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| any_adam_object | |
| author | Shao, Alan T. Zhou, Kevin Zheng |
| author_GND | (DE-588)171521129 (DE-588)137536135 |
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| building | Verbundindex |
| bvnumber | BV043478229 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.2 |
| callnumber-search | HF5415.2 |
| callnumber-sort | HF 45415.2 |
| callnumber-subject | HF - Commerce |
| ctrlnum | (OCoLC)263724732 (DE-599)BVBBV043478229 |
| dewey-full | 658.8/3 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/3 |
| dewey-search | 658.8/3 |
| dewey-sort | 3658.8 13 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 3rd ed. |
| format | Book |
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| id | DE-604.BV043478229 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T07:26:48Z |
| institution | BVB |
| isbn | 1592602878 9781592602872 |
| language | English |
| lccn | 2006929384 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028895044 |
| oclc_num | 263724732 |
| open_access_boolean | |
| physical | XVIII, 460 S. Ill. 28 cm |
| publishDate | 2007 |
| publishDateSearch | 2007 |
| publishDateSort | 2007 |
| publisher | Thomson |
| record_format | marc |
| spelling | Shao, Alan T. Verfasser (DE-588)171521129 aut Marketing research an aid to decision making Alan T. Shao, Kevin Zheng Zhou 3rd ed. Mason, OH Thomson c2007 XVIII, 460 S. Ill. 28 cm txt rdacontent n rdamedia nc rdacarrier "Atomic Dog"--Cover. -- "Instructions for accessing online edition included"--Cover. Includes bibliographical references and index Marketing research Marktforschung (DE-588)4037630-8 gnd rswk-swf Marketingforschung (DE-588)4200055-5 gnd rswk-swf Marktforschung (DE-588)4037630-8 s DE-604 Marketingforschung (DE-588)4200055-5 s 1\p DE-604 Zhou, Kevin Zheng Verfasser (DE-588)137536135 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Shao, Alan T. Zhou, Kevin Zheng Marketing research an aid to decision making Marketing research Marktforschung (DE-588)4037630-8 gnd Marketingforschung (DE-588)4200055-5 gnd |
| subject_GND | (DE-588)4037630-8 (DE-588)4200055-5 |
| title | Marketing research an aid to decision making |
| title_auth | Marketing research an aid to decision making |
| title_exact_search | Marketing research an aid to decision making |
| title_full | Marketing research an aid to decision making Alan T. Shao, Kevin Zheng Zhou |
| title_fullStr | Marketing research an aid to decision making Alan T. Shao, Kevin Zheng Zhou |
| title_full_unstemmed | Marketing research an aid to decision making Alan T. Shao, Kevin Zheng Zhou |
| title_short | Marketing research |
| title_sort | marketing research an aid to decision making |
| title_sub | an aid to decision making |
| topic | Marketing research Marktforschung (DE-588)4037630-8 gnd Marketingforschung (DE-588)4200055-5 gnd |
| topic_facet | Marketing research Marktforschung Marketingforschung |
| work_keys_str_mv | AT shaoalant marketingresearchanaidtodecisionmaking AT zhoukevinzheng marketingresearchanaidtodecisionmaking |