Shao, A. T., & Zhou, K. Z. (2007). Marketing research: An aid to decision making (3rd ed.). Thomson.
Chicago Style (17th ed.) CitationShao, Alan T., and Kevin Zheng Zhou. Marketing Research: An Aid to Decision Making. 3rd ed. Mason, OH: Thomson, 2007.
MLA (9th ed.) CitationShao, Alan T., and Kevin Zheng Zhou. Marketing Research: An Aid to Decision Making. 3rd ed. Thomson, 2007.
Warning: These citations may not always be 100% accurate.