Brand management 101: 101 lessons learned from real world marketing
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Singapore
Hoboken, N.J.
©2007
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Schlagworte: | |
Online-Zugang: | FRO01 UBG01 Volltext |
Beschreibung: | Includes index |
Beschreibung: | 1 Online-Ressource (vii, 215 pages) |
ISBN: | 9781119207733 1119207738 9780470822296 0470822295 |
Internformat
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Datensatz im Suchindex
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any_adam_object | |
author | Dhar, Mainak |
author_facet | Dhar, Mainak |
author_role | aut |
author_sort | Dhar, Mainak |
author_variant | m d md |
building | Verbundindex |
bvnumber | BV043389239 |
collection | ZDB-35-WIC |
ctrlnum | (ZDB-35-WIC)ocn269373364 (OCoLC)269373364 (DE-599)BVBBV043389239 |
dewey-full | 658.8/27 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8/27 |
dewey-search | 658.8/27 |
dewey-sort | 3658.8 227 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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geographic | United States fast USA |
geographic_facet | United States USA |
id | DE-604.BV043389239 |
illustrated | Not Illustrated |
indexdate | 2024-07-10T07:24:37Z |
institution | BVB |
isbn | 9781119207733 1119207738 9780470822296 0470822295 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028807823 |
oclc_num | 269373364 |
open_access_boolean | |
owner | DE-861 |
owner_facet | DE-861 |
physical | 1 Online-Ressource (vii, 215 pages) |
psigel | ZDB-35-WIC UBG_PDA_WIC ZDB-35-WIC FRO_PDA_WIC ZDB-35-WIC UBG_PDA_WIC |
publishDate | 2007 |
publishDateSearch | 2007 |
publishDateSort | 2007 |
publisher | Hoboken, N.J. |
record_format | marc |
spelling | Dhar, Mainak Verfasser aut Brand management 101 101 lessons learned from real world marketing Mainak Dhar Singapore Hoboken, N.J. ©2007 1 Online-Ressource (vii, 215 pages) txt rdacontent c rdamedia cr rdacarrier Includes index Advertising / Brand name products fast Brand name products fast Branding (Marketing) fast Brand name products / United States Branding (Marketing) / United States Advertising / Brand name products / United States United States fast USA https://onlinelibrary.wiley.com/doi/book/10.1002/9781119207733 Verlag URL des Erstveröffentlichers Volltext |
spellingShingle | Dhar, Mainak Brand management 101 101 lessons learned from real world marketing Advertising / Brand name products fast Brand name products fast Branding (Marketing) fast Brand name products / United States Branding (Marketing) / United States Advertising / Brand name products / United States |
title | Brand management 101 101 lessons learned from real world marketing |
title_auth | Brand management 101 101 lessons learned from real world marketing |
title_exact_search | Brand management 101 101 lessons learned from real world marketing |
title_full | Brand management 101 101 lessons learned from real world marketing Mainak Dhar |
title_fullStr | Brand management 101 101 lessons learned from real world marketing Mainak Dhar |
title_full_unstemmed | Brand management 101 101 lessons learned from real world marketing Mainak Dhar |
title_short | Brand management 101 |
title_sort | brand management 101 101 lessons learned from real world marketing |
title_sub | 101 lessons learned from real world marketing |
topic | Advertising / Brand name products fast Brand name products fast Branding (Marketing) fast Brand name products / United States Branding (Marketing) / United States Advertising / Brand name products / United States |
topic_facet | Advertising / Brand name products Brand name products Branding (Marketing) Brand name products / United States Branding (Marketing) / United States Advertising / Brand name products / United States United States USA |
url | https://onlinelibrary.wiley.com/doi/book/10.1002/9781119207733 |
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