Grigsby, M. (2015). Marketing analytics: A practical guide to real marketing science. Kogan Page.
Chicago Style (17th ed.) CitationGrigsby, Mike. Marketing Analytics: A Practical Guide to Real Marketing Science. London: Kogan Page, 2015.
MLA (9th ed.) CitationGrigsby, Mike. Marketing Analytics: A Practical Guide to Real Marketing Science. Kogan Page, 2015.
Warning: These citations may not always be 100% accurate.