APA-Zitierstil (7. Ausg.)

Buttle, F. A., & Maklan, S. (2015). Customer relationship management: Concepts and technologies (Third edition.). Routledge.

Chicago-Zitierstil (17. Ausg.)

Buttle, Francis A., und Stan Maklan. Customer Relationship Management: Concepts and Technologies. Third edition. London: Routledge, 2015.

MLA-Zitierstil (9. Ausg.)

Buttle, Francis A., und Stan Maklan. Customer Relationship Management: Concepts and Technologies. Third edition. Routledge, 2015.