Neumeier, M. (2016). The brand flip: Why customers now run companies - and how to profit from it : a whiteboard overview. New Riders.
Chicago-Zitierstil (17. Ausg.)Neumeier, Marty. The Brand Flip: Why Customers Now Run Companies - and How to Profit from It : A Whiteboard Overview. San Francisco, CA: New Riders, 2016.
MLA-Zitierstil (9. Ausg.)Neumeier, Marty. The Brand Flip: Why Customers Now Run Companies - and How to Profit from It : A Whiteboard Overview. New Riders, 2016.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.