Buyology: truth and lies about why we buy : [With a new chapter on buying in today's economy]
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York
Crown Business
2010
|
| Subjects: | |
| Item Description: | Includes bibliographical references and index |
| Physical Description: | XI, 254 Seiten |
| ISBN: | 9780385523899 |
Staff View
MARC
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| 246 | 1 | 3 | |a Buy-ology |
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| 650 | 4 | |a Marketing / Psychological aspects | |
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Record in the Search Index
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| any_adam_object | |
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| author_GND | (DE-588)132204878 |
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| author_variant | m l ml |
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| callnumber-subject | HF - Commerce |
| classification_rvk | QP 631 QW 300 |
| ctrlnum | (OCoLC)952807355 (DE-599)BVBBV043261638 |
| dewey-full | 658.8/34 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
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| dewey-search | 658.8/34 |
| dewey-sort | 3658.8 234 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV043261638 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:21:45Z |
| institution | BVB |
| isbn | 9780385523899 |
| language | English |
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| physical | XI, 254 Seiten |
| publishDate | 2010 |
| publishDateSearch | 2010 |
| publishDateSort | 2010 |
| publisher | Crown Business |
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| spelling | Lindstrøm, Martin 1970- Verfasser (DE-588)132204878 aut Buyology truth and lies about why we buy : [With a new chapter on buying in today's economy] Martin Lindstrom ; [Foreword by Paco Underhill] Buy-ology New York Crown Business 2010 XI, 254 Seiten txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Neuromarketing Consumer behavior Shopping / Psychological aspects Marketing / Psychological aspects Psychologie Shopping Psychological aspects Marketing Psychological aspects Psychologie (DE-588)4047704-6 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Kaufentscheidung (DE-588)4073328-2 gnd rswk-swf Entscheidungsverhalten (DE-588)4113448-5 gnd rswk-swf Kaufentscheidung (DE-588)4073328-2 s Entscheidungsverhalten (DE-588)4113448-5 s DE-188 Verbraucherverhalten (DE-588)4062644-1 s Psychologie (DE-588)4047704-6 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Lindstrøm, Martin 1970- Buyology truth and lies about why we buy : [With a new chapter on buying in today's economy] Neuromarketing Consumer behavior Shopping / Psychological aspects Marketing / Psychological aspects Psychologie Shopping Psychological aspects Marketing Psychological aspects Psychologie (DE-588)4047704-6 gnd Verbraucherverhalten (DE-588)4062644-1 gnd Kaufentscheidung (DE-588)4073328-2 gnd Entscheidungsverhalten (DE-588)4113448-5 gnd |
| subject_GND | (DE-588)4047704-6 (DE-588)4062644-1 (DE-588)4073328-2 (DE-588)4113448-5 |
| title | Buyology truth and lies about why we buy : [With a new chapter on buying in today's economy] |
| title_alt | Buy-ology |
| title_auth | Buyology truth and lies about why we buy : [With a new chapter on buying in today's economy] |
| title_exact_search | Buyology truth and lies about why we buy : [With a new chapter on buying in today's economy] |
| title_full | Buyology truth and lies about why we buy : [With a new chapter on buying in today's economy] Martin Lindstrom ; [Foreword by Paco Underhill] |
| title_fullStr | Buyology truth and lies about why we buy : [With a new chapter on buying in today's economy] Martin Lindstrom ; [Foreword by Paco Underhill] |
| title_full_unstemmed | Buyology truth and lies about why we buy : [With a new chapter on buying in today's economy] Martin Lindstrom ; [Foreword by Paco Underhill] |
| title_short | Buyology |
| title_sort | buyology truth and lies about why we buy with a new chapter on buying in today s economy |
| title_sub | truth and lies about why we buy : [With a new chapter on buying in today's economy] |
| topic | Neuromarketing Consumer behavior Shopping / Psychological aspects Marketing / Psychological aspects Psychologie Shopping Psychological aspects Marketing Psychological aspects Psychologie (DE-588)4047704-6 gnd Verbraucherverhalten (DE-588)4062644-1 gnd Kaufentscheidung (DE-588)4073328-2 gnd Entscheidungsverhalten (DE-588)4113448-5 gnd |
| topic_facet | Neuromarketing Consumer behavior Shopping / Psychological aspects Marketing / Psychological aspects Psychologie Shopping Psychological aspects Marketing Psychological aspects Verbraucherverhalten Kaufentscheidung Entscheidungsverhalten |
| work_keys_str_mv | AT lindstrømmartin buyologytruthandliesaboutwhywebuywithanewchapteronbuyingintodayseconomy AT lindstrømmartin buyology |