9 brand shaastras: nine successful brand strategies to build winning brands
Saved in:
| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
New Delhi
Response Books
©2009
|
| Edition: | 2nd ed |
| Subjects: | |
| Online Access: | FAW01 FAW02 Volltext |
| Item Description: | Through this revised edition, brand guru Jagdeep Kapoor further strengthens his shaastra that Markets don't decline, they shift. He presents nine key brand strategies which every marketeer must know in order to create healthy brands. Kapoor presents his ideas in a uniquely organised and engaging way, through recent and relevant examples, mapping the entire journey of a brand from inception to success. 9 Brand Shaastras: Nine Successful Brand Strategies to Build Winning Brands discusses key brand building elements such as brand awareness growth strategy and brand market share growth strategy. T. Includes bibliographical references |
| Physical Description: | 1 Online-Ressource (91 pages) |
| ISBN: | 8132104250 9788132104254 |
Staff View
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| 500 | |a Through this revised edition, brand guru Jagdeep Kapoor further strengthens his shaastra that Markets don't decline, they shift. He presents nine key brand strategies which every marketeer must know in order to create healthy brands. Kapoor presents his ideas in a uniquely organised and engaging way, through recent and relevant examples, mapping the entire journey of a brand from inception to success. 9 Brand Shaastras: Nine Successful Brand Strategies to Build Winning Brands discusses key brand building elements such as brand awareness growth strategy and brand market share growth strategy. T. | ||
| 500 | |a Includes bibliographical references | ||
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| 650 | 7 | |a Customer relations |2 fast | |
| 650 | 4 | |a Wirtschaft | |
| 650 | 4 | |a Brand name products |x Management | |
| 650 | 4 | |a Branding (Marketing) | |
| 650 | 4 | |a Customer relations | |
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| dewey-full | 658.8/27 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
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| dewey-search | 658.8/27 |
| dewey-sort | 3658.8 227 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 2nd ed |
| format | Electronic eBook |
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| id | DE-604.BV043132262 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:18:25Z |
| institution | BVB |
| isbn | 8132104250 9788132104254 |
| language | English |
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| physical | 1 Online-Ressource (91 pages) |
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| spelling | Kapoor, Jagdeep Verfasser aut 9 brand shaastras nine successful brand strategies to build winning brands Jagdeep Kapoor Nine brand shaastras 2nd ed New Delhi Response Books ©2009 1 Online-Ressource (91 pages) txt rdacontent c rdamedia cr rdacarrier Through this revised edition, brand guru Jagdeep Kapoor further strengthens his shaastra that Markets don't decline, they shift. He presents nine key brand strategies which every marketeer must know in order to create healthy brands. Kapoor presents his ideas in a uniquely organised and engaging way, through recent and relevant examples, mapping the entire journey of a brand from inception to success. 9 Brand Shaastras: Nine Successful Brand Strategies to Build Winning Brands discusses key brand building elements such as brand awareness growth strategy and brand market share growth strategy. T. Includes bibliographical references BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Brand name products / Management fast Branding (Marketing) fast Customer relations fast Wirtschaft Brand name products Management Branding (Marketing) Customer relations Erscheint auch als Druck-Ausgabe, Paperback 81-321-0229-0 Erscheint auch als Druck-Ausgabe, Paperback 978-81-321-0229-8 http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=305690 Aggregator Volltext |
| spellingShingle | Kapoor, Jagdeep 9 brand shaastras nine successful brand strategies to build winning brands BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Brand name products / Management fast Branding (Marketing) fast Customer relations fast Wirtschaft Brand name products Management Branding (Marketing) Customer relations |
| title | 9 brand shaastras nine successful brand strategies to build winning brands |
| title_alt | Nine brand shaastras |
| title_auth | 9 brand shaastras nine successful brand strategies to build winning brands |
| title_exact_search | 9 brand shaastras nine successful brand strategies to build winning brands |
| title_full | 9 brand shaastras nine successful brand strategies to build winning brands Jagdeep Kapoor |
| title_fullStr | 9 brand shaastras nine successful brand strategies to build winning brands Jagdeep Kapoor |
| title_full_unstemmed | 9 brand shaastras nine successful brand strategies to build winning brands Jagdeep Kapoor |
| title_short | 9 brand shaastras |
| title_sort | 9 brand shaastras nine successful brand strategies to build winning brands |
| title_sub | nine successful brand strategies to build winning brands |
| topic | BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Brand name products / Management fast Branding (Marketing) fast Customer relations fast Wirtschaft Brand name products Management Branding (Marketing) Customer relations |
| topic_facet | BUSINESS & ECONOMICS / Advertising & Promotion Brand name products / Management Branding (Marketing) Customer relations Wirtschaft Brand name products Management |
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