Selling skills for professionals:
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Bibliographic Details
Main Author: Tasso, Kim (Author)
Format: Electronic eBook
Language:English
Published: London Thorogood ©2000
Series:Thorogood professional insights
Subjects:
Online Access:FAW01
FAW02
Volltext
Item Description:Title from e-book title screen (viewed Sept. 1, 2005). - "A specially commissioned report"--Cover. - "A Thorogood report."
Presents a report, which guides professionals through the fundamental knowledge and skills needed for effective selling
About the author; Preface; Chapter 1: Introduction; Chapter 2: Research results; Chapter 3: What is selling?; Chapter 4: Adopting the buyer's point of view: An introduction to buyer behaviour and relevant psychology; Chapter 5: Selling frameworks and models; Chapter 6: Selling skills; Chapter 7: Competitive tendering; Chapter 8: Account management; Chapter 9: Company wide issues on selling; Appendix 1: Sales jargon buster; Appendix 2: Useful sales related books; Appendix 3: Self-appraisal of service performance; Appendix 4: Internal service review questionnaire and example questions
Physical Description:1 Online-Ressource
ISBN:1423721403
1854181793
1854185799
9781423721406
9781854181794
9781854185792

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