Persuasive business proposals: writing to win more customers, clients, and contracts
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
New York
AMACOM
©2004
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Ausgabe: | 2nd ed |
Schlagworte: | |
Online-Zugang: | FAW01 FAW02 Volltext |
Beschreibung: | Includes index The challenges you face -- A good proposal is hard to find -- Why the Inuit hunt whales and other secrets of customer behavior -- The structure of persuasion -- Developing a client-centered message every time you write -- Understanding the customer : the Cicero principle -- Establishing your credibility -- An overview of the proposal development process -- Writing from the right brain : getting your ideas organized -- Presenting a winning value proposition -- The structure of the letter proposal -- The structure of the formal proposal -- Writing research proposals and proposals for grants -- What to do after you submit -- Writing in the midst of a storm : how to deal with bad news and negative publicity -- Creating a proposal center of excellence -- Proposal metrics : how to measure your success -- Give the reader a KISS! -- Word choice : six traps to avoid -- Sentence structure : maximizing your clarity -- Editing your proposal Use the latest technology and techniques to craft winning proposals |
Beschreibung: | 1 Online-Ressource (viii, 248 pages) |
ISBN: | 0814427588 0814471536 9780814427583 9780814471531 |
Internformat
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100 | 1 | |a Sant, Tom |e Verfasser |4 aut | |
245 | 1 | 0 | |a Persuasive business proposals |b writing to win more customers, clients, and contracts |c Tom Sant |
250 | |a 2nd ed | ||
264 | 1 | |a New York |b AMACOM |c ©2004 | |
300 | |a 1 Online-Ressource (viii, 248 pages) | ||
336 | |b txt |2 rdacontent | ||
337 | |b c |2 rdamedia | ||
338 | |b cr |2 rdacarrier | ||
500 | |a Includes index | ||
500 | |a The challenges you face -- A good proposal is hard to find -- Why the Inuit hunt whales and other secrets of customer behavior -- The structure of persuasion -- Developing a client-centered message every time you write -- Understanding the customer : the Cicero principle -- Establishing your credibility -- An overview of the proposal development process -- Writing from the right brain : getting your ideas organized -- Presenting a winning value proposition -- The structure of the letter proposal -- The structure of the formal proposal -- Writing research proposals and proposals for grants -- What to do after you submit -- Writing in the midst of a storm : how to deal with bad news and negative publicity -- Creating a proposal center of excellence -- Proposal metrics : how to measure your success -- Give the reader a KISS! -- Word choice : six traps to avoid -- Sentence structure : maximizing your clarity -- Editing your proposal | ||
500 | |a Use the latest technology and techniques to craft winning proposals | ||
650 | 4 | |a Proposal writing in business | |
650 | 4 | |a Persuasion (Rhetoric) | |
650 | 7 | |a BUSINESS & ECONOMICS / Investments & Securities / General |2 bisacsh | |
650 | 7 | |a Proposal writing in business |2 blmlsh | |
650 | 7 | |a Persuasion (Rhetoric) |2 blmlsh | |
650 | 7 | |a Persuasion (Rhetoric) |2 fast | |
650 | 7 | |a Proposal writing in business |2 fast | |
650 | 4 | |a Wirtschaft | |
650 | 4 | |a Proposal writing in business | |
650 | 4 | |a Persuasion (Rhetoric) | |
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Datensatz im Suchindex
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any_adam_object | |
author | Sant, Tom |
author_facet | Sant, Tom |
author_role | aut |
author_sort | Sant, Tom |
author_variant | t s ts |
building | Verbundindex |
bvnumber | BV043124456 |
collection | ZDB-4-EBA |
ctrlnum | (OCoLC)65180629 (DE-599)BVBBV043124456 |
dewey-full | 658.15/224 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.15/224 |
dewey-search | 658.15/224 |
dewey-sort | 3658.15 3224 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | 2nd ed |
format | Electronic eBook |
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id | DE-604.BV043124456 |
illustrated | Not Illustrated |
indexdate | 2024-07-10T07:18:11Z |
institution | BVB |
isbn | 0814427588 0814471536 9780814427583 9780814471531 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028548647 |
oclc_num | 65180629 |
open_access_boolean | |
owner | DE-1046 DE-1047 |
owner_facet | DE-1046 DE-1047 |
physical | 1 Online-Ressource (viii, 248 pages) |
psigel | ZDB-4-EBA ZDB-4-EBA FAW_PDA_EBA |
publishDate | 2004 |
publishDateSearch | 2004 |
publishDateSort | 2004 |
publisher | AMACOM |
record_format | marc |
spelling | Sant, Tom Verfasser aut Persuasive business proposals writing to win more customers, clients, and contracts Tom Sant 2nd ed New York AMACOM ©2004 1 Online-Ressource (viii, 248 pages) txt rdacontent c rdamedia cr rdacarrier Includes index The challenges you face -- A good proposal is hard to find -- Why the Inuit hunt whales and other secrets of customer behavior -- The structure of persuasion -- Developing a client-centered message every time you write -- Understanding the customer : the Cicero principle -- Establishing your credibility -- An overview of the proposal development process -- Writing from the right brain : getting your ideas organized -- Presenting a winning value proposition -- The structure of the letter proposal -- The structure of the formal proposal -- Writing research proposals and proposals for grants -- What to do after you submit -- Writing in the midst of a storm : how to deal with bad news and negative publicity -- Creating a proposal center of excellence -- Proposal metrics : how to measure your success -- Give the reader a KISS! -- Word choice : six traps to avoid -- Sentence structure : maximizing your clarity -- Editing your proposal Use the latest technology and techniques to craft winning proposals Proposal writing in business Persuasion (Rhetoric) BUSINESS & ECONOMICS / Investments & Securities / General bisacsh Proposal writing in business blmlsh Persuasion (Rhetoric) blmlsh Persuasion (Rhetoric) fast Proposal writing in business fast Wirtschaft http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=148999 Aggregator Volltext |
spellingShingle | Sant, Tom Persuasive business proposals writing to win more customers, clients, and contracts Proposal writing in business Persuasion (Rhetoric) BUSINESS & ECONOMICS / Investments & Securities / General bisacsh Proposal writing in business blmlsh Persuasion (Rhetoric) blmlsh Persuasion (Rhetoric) fast Proposal writing in business fast Wirtschaft |
title | Persuasive business proposals writing to win more customers, clients, and contracts |
title_auth | Persuasive business proposals writing to win more customers, clients, and contracts |
title_exact_search | Persuasive business proposals writing to win more customers, clients, and contracts |
title_full | Persuasive business proposals writing to win more customers, clients, and contracts Tom Sant |
title_fullStr | Persuasive business proposals writing to win more customers, clients, and contracts Tom Sant |
title_full_unstemmed | Persuasive business proposals writing to win more customers, clients, and contracts Tom Sant |
title_short | Persuasive business proposals |
title_sort | persuasive business proposals writing to win more customers clients and contracts |
title_sub | writing to win more customers, clients, and contracts |
topic | Proposal writing in business Persuasion (Rhetoric) BUSINESS & ECONOMICS / Investments & Securities / General bisacsh Proposal writing in business blmlsh Persuasion (Rhetoric) blmlsh Persuasion (Rhetoric) fast Proposal writing in business fast Wirtschaft |
topic_facet | Proposal writing in business Persuasion (Rhetoric) BUSINESS & ECONOMICS / Investments & Securities / General Wirtschaft |
url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=148999 |
work_keys_str_mv | AT santtom persuasivebusinessproposalswritingtowinmorecustomersclientsandcontracts |