Powerful proposals: how to give your business the winning edge
Saved in:
| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
New York
American Management Association
©2005
|
| Subjects: | |
| Online Access: | FAW01 FAW02 Volltext |
| Item Description: | Includes index Includes bibliographical references and index Ch. 1. The power of the A+ proposal -- Ch. 2. A simple notion : a proposal must sell, not just tell -- Ch. 3. Getting your message across : technical proposals for every reader -- Ch. 4. Selling the benefits : customer-oriented proposals -- Ch. 5. What it takes to win : credibility, acceptability, and preference -- Ch. 6. Winning executive summaries : your most powerful selling tool -- Ch. 7. Timing is everything : positioning to win -- Ch. 8. Proposal management : the art of containing chaos -- Ch. 9. Getting it written, getting it right : guide to creating compelling proposals -- Ch. 10. The review process : making sure the power is in the proposal -- Ch. 11. Learning forward : win or lose protocols for continuous improvement -- App. A. The ultimate weapon : maximize proposal effectiveness with techies who can sell -- App. B. Models of issue-driven and ad-style executive summaries "Powerful Proposals presents a step-by-step plan for creating informative, engaging documents that satisfy your clients' needs and feature the solutions your firm can provide. It's an invaluable tool for winning contracts in any market."--Jacket |
| Physical Description: | 1 Online-Ressource (1 volume) |
| ISBN: | 0814428495 081447232X 9780814428498 9780814472323 |
Staff View
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| 500 | |a Includes index | ||
| 500 | |a Includes bibliographical references and index | ||
| 500 | |a Ch. 1. The power of the A+ proposal -- Ch. 2. A simple notion : a proposal must sell, not just tell -- Ch. 3. Getting your message across : technical proposals for every reader -- Ch. 4. Selling the benefits : customer-oriented proposals -- Ch. 5. What it takes to win : credibility, acceptability, and preference -- Ch. 6. Winning executive summaries : your most powerful selling tool -- Ch. 7. Timing is everything : positioning to win -- Ch. 8. Proposal management : the art of containing chaos -- Ch. 9. Getting it written, getting it right : guide to creating compelling proposals -- Ch. 10. The review process : making sure the power is in the proposal -- Ch. 11. Learning forward : win or lose protocols for continuous improvement -- App. A. The ultimate weapon : maximize proposal effectiveness with techies who can sell -- App. B. Models of issue-driven and ad-style executive summaries | ||
| 500 | |a "Powerful Proposals presents a step-by-step plan for creating informative, engaging documents that satisfy your clients' needs and feature the solutions your firm can provide. It's an invaluable tool for winning contracts in any market."--Jacket | ||
| 650 | 7 | |a BUSINESS & ECONOMICS / Business Communication / General |2 bisacsh | |
| 650 | 7 | |a Business writing |2 fast | |
| 650 | 7 | |a Proposal writing in business |2 fast | |
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| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.4/53 |
| dewey-search | 658.4/53 |
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| dewey-tens | 650 - Management and auxiliary services |
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| id | DE-604.BV043123990 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:18:10Z |
| institution | BVB |
| isbn | 0814428495 081447232X 9780814428498 9780814472323 |
| language | English |
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| spelling | Pugh, David G., (David George) Verfasser aut Powerful proposals how to give your business the winning edge David G. Pugh and Terry R. Bacon New York American Management Association ©2005 1 Online-Ressource (1 volume) txt rdacontent c rdamedia cr rdacarrier Includes index Includes bibliographical references and index Ch. 1. The power of the A+ proposal -- Ch. 2. A simple notion : a proposal must sell, not just tell -- Ch. 3. Getting your message across : technical proposals for every reader -- Ch. 4. Selling the benefits : customer-oriented proposals -- Ch. 5. What it takes to win : credibility, acceptability, and preference -- Ch. 6. Winning executive summaries : your most powerful selling tool -- Ch. 7. Timing is everything : positioning to win -- Ch. 8. Proposal management : the art of containing chaos -- Ch. 9. Getting it written, getting it right : guide to creating compelling proposals -- Ch. 10. The review process : making sure the power is in the proposal -- Ch. 11. Learning forward : win or lose protocols for continuous improvement -- App. A. The ultimate weapon : maximize proposal effectiveness with techies who can sell -- App. B. Models of issue-driven and ad-style executive summaries "Powerful Proposals presents a step-by-step plan for creating informative, engaging documents that satisfy your clients' needs and feature the solutions your firm can provide. It's an invaluable tool for winning contracts in any market."--Jacket BUSINESS & ECONOMICS / Business Communication / General bisacsh Business writing fast Proposal writing in business fast Proposal writing in business cct Business writing cct Wirtschaft Proposal writing in business Business writing Bacon, Terry R. Sonstige oth http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=117779 Aggregator Volltext |
| spellingShingle | Pugh, David G., (David George) Powerful proposals how to give your business the winning edge BUSINESS & ECONOMICS / Business Communication / General bisacsh Business writing fast Proposal writing in business fast Proposal writing in business cct Business writing cct Wirtschaft Proposal writing in business Business writing |
| title | Powerful proposals how to give your business the winning edge |
| title_auth | Powerful proposals how to give your business the winning edge |
| title_exact_search | Powerful proposals how to give your business the winning edge |
| title_full | Powerful proposals how to give your business the winning edge David G. Pugh and Terry R. Bacon |
| title_fullStr | Powerful proposals how to give your business the winning edge David G. Pugh and Terry R. Bacon |
| title_full_unstemmed | Powerful proposals how to give your business the winning edge David G. Pugh and Terry R. Bacon |
| title_short | Powerful proposals |
| title_sort | powerful proposals how to give your business the winning edge |
| title_sub | how to give your business the winning edge |
| topic | BUSINESS & ECONOMICS / Business Communication / General bisacsh Business writing fast Proposal writing in business fast Proposal writing in business cct Business writing cct Wirtschaft Proposal writing in business Business writing |
| topic_facet | BUSINESS & ECONOMICS / Business Communication / General Business writing Proposal writing in business Wirtschaft |
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