Self-employment, from dream to reality! an interactive workbook for starting your small business - Gilkerson, Linda D. (JIST Works, 2003)
Includes bibliographical references (page 143) and index
The World of Business -- Defining Your Dream -- Financing the Dream -- The Goal Train -- Pricing Your Products and Services -- Finding, Reaching, and Serving Your Customers -- Managing Your Cash Flow -- The Business of Business -- Managing Your Records -- Understanding Financial Statements -- Appendix: Business Plan
Describes hot to identify customers, set goals, how much money he/she needs, etc