APA (7th ed.) Citation

White, M. (2009). A short course in international marketing blunders: Mistakes made by companies that should have known better (3rd ed.). World Trade Press.

Chicago Style (17th ed.) Citation

White, Michael. A Short Course in International Marketing Blunders: Mistakes Made by Companies That Should Have Known Better. 3rd ed. Petaluma, CA: World Trade Press, 2009.

MLA (9th ed.) Citation

White, Michael. A Short Course in International Marketing Blunders: Mistakes Made by Companies That Should Have Known Better. 3rd ed. World Trade Press, 2009.