How to manage a successful business in China:
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Bibliographic Details
Main Author: Björkstén, Johan (Author)
Format: Electronic eBook
Language:English
Published: Singapopre World Scientific ©2010
Subjects:
Online Access:FAW01
FAW02
FLA01
Volltext
Item Description:Chinese business climate -- Differences and similarities -- Key concepts of Chinese business culture -- The language challenge -- Qualities of the right expatriate manager -- Company setup -- A winning local team -- The right corporate culture -- Right business focus -- Support your frontline sales organization -- Marketing to China -- Successful execution demands top management attention -- Dealing with the head office
Physical Description:1 Online-Ressource (xii, 222 pages)
ISBN:9789814287821
9789814287838
9814287822
9814287830

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