Kapoor, J. (2004). 9 brand shaastras: Nine successful brand strategies to build winning brands. Response Books.
Chicago Style (17th ed.) CitationKapoor, Jagdeep. 9 Brand Shaastras: Nine Successful Brand Strategies to Build Winning Brands. New Delhi: Response Books, 2004.
MLA (9th ed.) CitationKapoor, Jagdeep. 9 Brand Shaastras: Nine Successful Brand Strategies to Build Winning Brands. Response Books, 2004.
Warning: These citations may not always be 100% accurate.