Selling architectural ideas:
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Bibliographic Details
Main Author: Porter, Tom (Author)
Format: Electronic eBook
Language:English
Published: London E & FN Spon 2000
Subjects:
Online Access:FAW01
FAW02
Volltext
Item Description:Includes bibliographical references (p. 151) and index
Book Cover; Title; Contents; Acknowledgements; Introduction; The Power of the Image; Presentation as Narrative; Layout Design Issues; Architectural Selling Techniques; Personalised Promotional Tools; Bibliography; Index
Selling Architectural Ideas explores the promotional role of architectural graphics and drawings at the point of communication, i.e. at their point of sale
Physical Description:1 Online-Ressource (vi, 154 p.)
ISBN:0203223098
9780203223093

There is no print copy available.

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