Selling information security to the board: a primer
Saved in:
| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Ely
IT Governance Pub.
2010
|
| Subjects: | |
| Online Access: | FAW01 FAW02 FLA01 Volltext |
| Item Description: | Print version record |
| Physical Description: | 1 online resource (64 pages) |
| ISBN: | 1282737104 1849280541 9781282737105 9781849280549 |
Staff View
MARC
| LEADER | 00000nmm a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV043037513 | ||
| 003 | DE-604 | ||
| 005 | 00000000000000.0 | ||
| 007 | cr|uuu---uuuuu | ||
| 008 | 151120s2010 |||| o||u| ||||||eng d | ||
| 020 | |a 1282737104 |9 1-282-73710-4 | ||
| 020 | |a 1849280541 |c electronic bk. |9 1-84928-054-1 | ||
| 020 | |a 9781282737105 |9 978-1-282-73710-5 | ||
| 020 | |a 9781849280549 |c electronic bk. |9 978-1-84928-054-9 | ||
| 035 | |a (OCoLC)700687149 | ||
| 035 | |a (DE-599)BVBBV043037513 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-1046 |a DE-1047 |a DE-860 | ||
| 082 | 0 | |a 658.478 | |
| 100 | 1 | |a Calder, Alan |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Selling information security to the board |b a primer |
| 264 | 1 | |a Ely |b IT Governance Pub. |c 2010 | |
| 300 | |a 1 online resource (64 pages) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a Print version record | ||
| 505 | 8 | |a Persuading the board to invest in information security measures requires sales skills. As an information security professional, you are a scientific and technical specialist; and yet you need to get your message across to people whose primary interests lie elsewhere, in turnover and overall performance. In other words, you need to develop sales and marketing skills. This pocket guide will help you with the essential sales skills that persuade company directors to commit money and resources to your information security initiatives | |
| 650 | 4 | |a Business | |
| 650 | 4 | |a Business enterprises / Computer networks / Security measures | |
| 650 | 4 | |a Electronic data processing departments / Security measures | |
| 650 | 4 | |a Selling / Computer programs | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Corporate Governance |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Leadership |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Organizational Development |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Workplace Culture |2 bisacsh | |
| 650 | 7 | |a COMPUTERS / Security / General |2 bisacsh | |
| 650 | 4 | |a Führung | |
| 650 | 4 | |a Unternehmen | |
| 650 | 4 | |a Wirtschaft | |
| 650 | 4 | |a Business enterprises |x Computer networks |x Security measures | |
| 650 | 4 | |a Selling | |
| 650 | 4 | |a Computer security |x Information technology | |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe |a Calder, Alan |t Selling information security to the board : a primer |
| 856 | 4 | 0 | |u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=391156 |x Aggregator |3 Volltext |
| 912 | |a ZDB-4-EBA | ||
| 999 | |a oai:aleph.bib-bvb.de:BVB01-028462161 | ||
| 966 | e | |u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=391156 |l FAW01 |p ZDB-4-EBA |q FAW_PDA_EBA |x Aggregator |3 Volltext | |
| 966 | e | |u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=391156 |l FAW02 |p ZDB-4-EBA |q FAW_PDA_EBA |x Aggregator |3 Volltext | |
| 966 | e | |u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=391156 |l FLA01 |p ZDB-4-EBA |q FLA_PDA_EBU |x Aggregator |3 Volltext | |
Record in the Search Index
| _version_ | 1804175398822477824 |
|---|---|
| any_adam_object | |
| author | Calder, Alan |
| author_facet | Calder, Alan |
| author_role | aut |
| author_sort | Calder, Alan |
| author_variant | a c ac |
| building | Verbundindex |
| bvnumber | BV043037513 |
| collection | ZDB-4-EBA |
| contents | Persuading the board to invest in information security measures requires sales skills. As an information security professional, you are a scientific and technical specialist; and yet you need to get your message across to people whose primary interests lie elsewhere, in turnover and overall performance. In other words, you need to develop sales and marketing skills. This pocket guide will help you with the essential sales skills that persuade company directors to commit money and resources to your information security initiatives |
| ctrlnum | (OCoLC)700687149 (DE-599)BVBBV043037513 |
| dewey-full | 658.478 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.478 |
| dewey-search | 658.478 |
| dewey-sort | 3658.478 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>03051nmm a2200577zc 4500</leader><controlfield tag="001">BV043037513</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">151120s2010 |||| o||u| ||||||eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">1282737104</subfield><subfield code="9">1-282-73710-4</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">1849280541</subfield><subfield code="c">electronic bk.</subfield><subfield code="9">1-84928-054-1</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781282737105</subfield><subfield code="9">978-1-282-73710-5</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781849280549</subfield><subfield code="c">electronic bk.</subfield><subfield code="9">978-1-84928-054-9</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)700687149</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV043037513</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-1046</subfield><subfield code="a">DE-1047</subfield><subfield code="a">DE-860</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.478</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Calder, Alan</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Selling information security to the board</subfield><subfield code="b">a primer</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Ely</subfield><subfield code="b">IT Governance Pub.</subfield><subfield code="c">2010</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 online resource (64 pages)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Print version record</subfield></datafield><datafield tag="505" ind1="8" ind2=" "><subfield code="a">Persuading the board to invest in information security measures requires sales skills. As an information security professional, you are a scientific and technical specialist; and yet you need to get your message across to people whose primary interests lie elsewhere, in turnover and overall performance. In other words, you need to develop sales and marketing skills. This pocket guide will help you with the essential sales skills that persuade company directors to commit money and resources to your information security initiatives</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Business</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Business enterprises / Computer networks / Security measures</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Electronic data processing departments / Security measures</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Selling / Computer programs</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Corporate Governance</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Leadership</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Organizational Development</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Workplace Culture</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">COMPUTERS / Security / General</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Führung</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Unternehmen</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Wirtschaft</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Business enterprises</subfield><subfield code="x">Computer networks</subfield><subfield code="x">Security measures</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Selling</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Computer security</subfield><subfield code="x">Information technology</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druck-Ausgabe</subfield><subfield code="a">Calder, Alan</subfield><subfield code="t">Selling information security to the board : a primer</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=391156</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-4-EBA</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-028462161</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=391156</subfield><subfield code="l">FAW01</subfield><subfield code="p">ZDB-4-EBA</subfield><subfield code="q">FAW_PDA_EBA</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=391156</subfield><subfield code="l">FAW02</subfield><subfield code="p">ZDB-4-EBA</subfield><subfield code="q">FAW_PDA_EBA</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=391156</subfield><subfield code="l">FLA01</subfield><subfield code="p">ZDB-4-EBA</subfield><subfield code="q">FLA_PDA_EBU</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield></record></collection> |
| id | DE-604.BV043037513 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:15:40Z |
| institution | BVB |
| isbn | 1282737104 1849280541 9781282737105 9781849280549 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028462161 |
| oclc_num | 700687149 |
| open_access_boolean | |
| owner | DE-1046 DE-1047 DE-860 |
| owner_facet | DE-1046 DE-1047 DE-860 |
| physical | 1 online resource (64 pages) |
| psigel | ZDB-4-EBA ZDB-4-EBA FAW_PDA_EBA ZDB-4-EBA FLA_PDA_EBU |
| publishDate | 2010 |
| publishDateSearch | 2010 |
| publishDateSort | 2010 |
| publisher | IT Governance Pub. |
| record_format | marc |
| spelling | Calder, Alan Verfasser aut Selling information security to the board a primer Ely IT Governance Pub. 2010 1 online resource (64 pages) txt rdacontent c rdamedia cr rdacarrier Print version record Persuading the board to invest in information security measures requires sales skills. As an information security professional, you are a scientific and technical specialist; and yet you need to get your message across to people whose primary interests lie elsewhere, in turnover and overall performance. In other words, you need to develop sales and marketing skills. This pocket guide will help you with the essential sales skills that persuade company directors to commit money and resources to your information security initiatives Business Business enterprises / Computer networks / Security measures Electronic data processing departments / Security measures Selling / Computer programs BUSINESS & ECONOMICS / Corporate Governance bisacsh BUSINESS & ECONOMICS / Leadership bisacsh BUSINESS & ECONOMICS / Organizational Development bisacsh BUSINESS & ECONOMICS / Workplace Culture bisacsh COMPUTERS / Security / General bisacsh Führung Unternehmen Wirtschaft Business enterprises Computer networks Security measures Selling Computer security Information technology Erscheint auch als Druck-Ausgabe Calder, Alan Selling information security to the board : a primer http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=391156 Aggregator Volltext |
| spellingShingle | Calder, Alan Selling information security to the board a primer Persuading the board to invest in information security measures requires sales skills. As an information security professional, you are a scientific and technical specialist; and yet you need to get your message across to people whose primary interests lie elsewhere, in turnover and overall performance. In other words, you need to develop sales and marketing skills. This pocket guide will help you with the essential sales skills that persuade company directors to commit money and resources to your information security initiatives Business Business enterprises / Computer networks / Security measures Electronic data processing departments / Security measures Selling / Computer programs BUSINESS & ECONOMICS / Corporate Governance bisacsh BUSINESS & ECONOMICS / Leadership bisacsh BUSINESS & ECONOMICS / Organizational Development bisacsh BUSINESS & ECONOMICS / Workplace Culture bisacsh COMPUTERS / Security / General bisacsh Führung Unternehmen Wirtschaft Business enterprises Computer networks Security measures Selling Computer security Information technology |
| title | Selling information security to the board a primer |
| title_auth | Selling information security to the board a primer |
| title_exact_search | Selling information security to the board a primer |
| title_full | Selling information security to the board a primer |
| title_fullStr | Selling information security to the board a primer |
| title_full_unstemmed | Selling information security to the board a primer |
| title_short | Selling information security to the board |
| title_sort | selling information security to the board a primer |
| title_sub | a primer |
| topic | Business Business enterprises / Computer networks / Security measures Electronic data processing departments / Security measures Selling / Computer programs BUSINESS & ECONOMICS / Corporate Governance bisacsh BUSINESS & ECONOMICS / Leadership bisacsh BUSINESS & ECONOMICS / Organizational Development bisacsh BUSINESS & ECONOMICS / Workplace Culture bisacsh COMPUTERS / Security / General bisacsh Führung Unternehmen Wirtschaft Business enterprises Computer networks Security measures Selling Computer security Information technology |
| topic_facet | Business Business enterprises / Computer networks / Security measures Electronic data processing departments / Security measures Selling / Computer programs BUSINESS & ECONOMICS / Corporate Governance BUSINESS & ECONOMICS / Leadership BUSINESS & ECONOMICS / Organizational Development BUSINESS & ECONOMICS / Workplace Culture COMPUTERS / Security / General Führung Unternehmen Wirtschaft Business enterprises Computer networks Security measures Selling Computer security Information technology |
| url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=391156 |
| work_keys_str_mv | AT calderalan sellinginformationsecuritytotheboardaprimer |