Now, build a great business! 7 ways to maximize your profits in any market - Thompson, Mark (American Management Association, 2011)
Includes index
Become a great leader -- Develop a great business plan -- Surround yourself with great people -- Offer a great product or service -- Design a great marketing plan -- Perfect a great sales process -- Create a great customer experience -- Appendix : now, build a great life!
The seven most crucial components of business growth!