The experience effect for small business: big brand results with small business resources
Saved in:
| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Cupertino, Calif.
Happy About
c2012
|
| Subjects: | |
| Online Access: | Volltext |
| Item Description: | Title from title screen |
| Physical Description: | 1 Online-Ressource |
| ISBN: | 1600052096 9781600052095 |
Staff View
MARC
| LEADER | 00000nmm a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV042967239 | ||
| 003 | DE-604 | ||
| 005 | 00000000000000.0 | ||
| 007 | cr|uuu---uuuuu | ||
| 008 | 151030s2012 |||| o||u| ||||||eng d | ||
| 020 | |a 1600052096 |c electronic bk. |9 1-60005-209-6 | ||
| 020 | |a 9781600052095 |c electronic bk. |9 978-1-60005-209-5 | ||
| 035 | |a (OCoLC)779881770 | ||
| 035 | |a (DE-599)BVBBV042967239 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 082 | 0 | |a 658.8/27 |2 23 | |
| 100 | 1 | |a Joseph, Jim |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a The experience effect for small business |b big brand results with small business resources |c by Jim Joseph |
| 264 | 1 | |a Cupertino, Calif. |b Happy About |c c2012 | |
| 300 | |a 1 Online-Ressource | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a Title from title screen | ||
| 650 | 7 | |a BUSINESS & ECONOMICS / Advertising & Promotion |2 bisacsh | |
| 650 | 7 | |a Brand loyalty |2 fast | |
| 650 | 7 | |a Branding (Marketing) |2 fast | |
| 650 | 7 | |a Customer relations |2 fast | |
| 650 | 7 | |a Small business marketing |2 fast | |
| 650 | 4 | |a Wirtschaft | |
| 650 | 4 | |a Branding (Marketing) | |
| 650 | 4 | |a Brand loyalty | |
| 650 | 4 | |a Customer relations | |
| 650 | 4 | |a Small business marketing | |
| 776 | 0 | 8 | |i Erscheint auch als |n Druckausgabe |z 1-60005-206-1 |
| 776 | 0 | 8 | |i Erscheint auch als |n Druckausgabe |z 978-1-60005-206-4 |
| 856 | 4 | 0 | |u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=437181 |x Aggregator |3 Volltext |
| 912 | |a ZDB-4-EBU | ||
| 940 | 1 | |q FLA_PDA_EBU | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-028393107 | ||
Record in the Search Index
| _version_ | 1804175294303567872 |
|---|---|
| any_adam_object | |
| author | Joseph, Jim |
| author_facet | Joseph, Jim |
| author_role | aut |
| author_sort | Joseph, Jim |
| author_variant | j j jj |
| building | Verbundindex |
| bvnumber | BV042967239 |
| collection | ZDB-4-EBU |
| ctrlnum | (OCoLC)779881770 (DE-599)BVBBV042967239 |
| dewey-full | 658.8/27 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/27 |
| dewey-search | 658.8/27 |
| dewey-sort | 3658.8 227 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01621nmm a2200457zc 4500</leader><controlfield tag="001">BV042967239</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">151030s2012 |||| o||u| ||||||eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">1600052096</subfield><subfield code="c">electronic bk.</subfield><subfield code="9">1-60005-209-6</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781600052095</subfield><subfield code="c">electronic bk.</subfield><subfield code="9">978-1-60005-209-5</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)779881770</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV042967239</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">aacr</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8/27</subfield><subfield code="2">23</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Joseph, Jim</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">The experience effect for small business</subfield><subfield code="b">big brand results with small business resources</subfield><subfield code="c">by Jim Joseph</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Cupertino, Calif.</subfield><subfield code="b">Happy About</subfield><subfield code="c">c2012</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Title from title screen</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Advertising & Promotion</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Brand loyalty</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Branding (Marketing)</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Customer relations</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Small business marketing</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Wirtschaft</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Branding (Marketing)</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Brand loyalty</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Customer relations</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Small business marketing</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druckausgabe</subfield><subfield code="z">1-60005-206-1</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druckausgabe</subfield><subfield code="z">978-1-60005-206-4</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=437181</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-4-EBU</subfield></datafield><datafield tag="940" ind1="1" ind2=" "><subfield code="q">FLA_PDA_EBU</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-028393107</subfield></datafield></record></collection> |
| id | DE-604.BV042967239 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:14:00Z |
| institution | BVB |
| isbn | 1600052096 9781600052095 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028393107 |
| oclc_num | 779881770 |
| open_access_boolean | |
| physical | 1 Online-Ressource |
| psigel | ZDB-4-EBU FLA_PDA_EBU |
| publishDate | 2012 |
| publishDateSearch | 2012 |
| publishDateSort | 2012 |
| publisher | Happy About |
| record_format | marc |
| spelling | Joseph, Jim Verfasser aut The experience effect for small business big brand results with small business resources by Jim Joseph Cupertino, Calif. Happy About c2012 1 Online-Ressource txt rdacontent c rdamedia cr rdacarrier Title from title screen BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Brand loyalty fast Branding (Marketing) fast Customer relations fast Small business marketing fast Wirtschaft Branding (Marketing) Brand loyalty Customer relations Small business marketing Erscheint auch als Druckausgabe 1-60005-206-1 Erscheint auch als Druckausgabe 978-1-60005-206-4 http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=437181 Aggregator Volltext |
| spellingShingle | Joseph, Jim The experience effect for small business big brand results with small business resources BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Brand loyalty fast Branding (Marketing) fast Customer relations fast Small business marketing fast Wirtschaft Branding (Marketing) Brand loyalty Customer relations Small business marketing |
| title | The experience effect for small business big brand results with small business resources |
| title_auth | The experience effect for small business big brand results with small business resources |
| title_exact_search | The experience effect for small business big brand results with small business resources |
| title_full | The experience effect for small business big brand results with small business resources by Jim Joseph |
| title_fullStr | The experience effect for small business big brand results with small business resources by Jim Joseph |
| title_full_unstemmed | The experience effect for small business big brand results with small business resources by Jim Joseph |
| title_short | The experience effect for small business |
| title_sort | the experience effect for small business big brand results with small business resources |
| title_sub | big brand results with small business resources |
| topic | BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Brand loyalty fast Branding (Marketing) fast Customer relations fast Small business marketing fast Wirtschaft Branding (Marketing) Brand loyalty Customer relations Small business marketing |
| topic_facet | BUSINESS & ECONOMICS / Advertising & Promotion Brand loyalty Branding (Marketing) Customer relations Small business marketing Wirtschaft |
| url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=437181 |
| work_keys_str_mv | AT josephjim theexperienceeffectforsmallbusinessbigbrandresultswithsmallbusinessresources |