How to market, advertise, and promote your business or service in your own backyard:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Hoboken, N.J.
John Wiley & Sons
©2008
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Beschreibung: | Includes index How to Market, Advertise, and Promote Your Business or Service in Your Own Backyard; CONTENTS; FOREWORD; Preface: Why You Need This Book; ACKNOWLEDGMENTS; Introduction: Small Town 101; Chapter 1: The Small Town Marketing Plan; Chapter 2: Step 1: Business Resume: Who Are You?; Chapter 3: Step 2: SWOT?; Chapter 4: Step 3: Sales Forecasting; Chapter 5: Step 4: Who and Where Are Your Customers?; Chapter 6: Step 5: How to Create Your Plan and Make It Work; Chapter 7: Step 6: How to Position Your Business; Chapter 8: How to Create an Advertising Plan in Your Own Backyard When it comes to promoting a business, what works for the world's biggest companies isn't always the right fit for local small businesses. Small business owners don't have the money to waste trying ineffective tactics. In this handy guide, small business owners will discover tried-and-true tactics that get big results on small budgets. How to Market, Advertise, and Promote Your Business or Service in Your Own Backyard provides a detailed, ten-step plan for creating a successful, affordable marketing campaign. Written by a small-town business owner who has been through it all, this is the ultim |
| Beschreibung: | 1 Online-Ressource (xxiii, 247 pages) |
| ISBN: | 9780470295427 0470295422 |
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| 245 | 1 | 0 | |a How to market, advertise, and promote your business or service in your own backyard |c Tom Egelhoff |
| 264 | 1 | |a Hoboken, N.J. |b John Wiley & Sons |c ©2008 | |
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| 500 | |a How to Market, Advertise, and Promote Your Business or Service in Your Own Backyard; CONTENTS; FOREWORD; Preface: Why You Need This Book; ACKNOWLEDGMENTS; Introduction: Small Town 101; Chapter 1: The Small Town Marketing Plan; Chapter 2: Step 1: Business Resume: Who Are You?; Chapter 3: Step 2: SWOT?; Chapter 4: Step 3: Sales Forecasting; Chapter 5: Step 4: Who and Where Are Your Customers?; Chapter 6: Step 5: How to Create Your Plan and Make It Work; Chapter 7: Step 6: How to Position Your Business; Chapter 8: How to Create an Advertising Plan in Your Own Backyard | ||
| 500 | |a When it comes to promoting a business, what works for the world's biggest companies isn't always the right fit for local small businesses. Small business owners don't have the money to waste trying ineffective tactics. In this handy guide, small business owners will discover tried-and-true tactics that get big results on small budgets. How to Market, Advertise, and Promote Your Business or Service in Your Own Backyard provides a detailed, ten-step plan for creating a successful, affordable marketing campaign. Written by a small-town business owner who has been through it all, this is the ultim | ||
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| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:14:00Z |
| institution | BVB |
| isbn | 9780470295427 0470295422 |
| language | English |
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| physical | 1 Online-Ressource (xxiii, 247 pages) |
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| spelling | Egelhoff, Tom Verfasser aut How to market, advertise, and promote your business or service in your own backyard Tom Egelhoff Hoboken, N.J. John Wiley & Sons ©2008 1 Online-Ressource (xxiii, 247 pages) txt rdacontent c rdamedia cr rdacarrier Includes index How to Market, Advertise, and Promote Your Business or Service in Your Own Backyard; CONTENTS; FOREWORD; Preface: Why You Need This Book; ACKNOWLEDGMENTS; Introduction: Small Town 101; Chapter 1: The Small Town Marketing Plan; Chapter 2: Step 1: Business Resume: Who Are You?; Chapter 3: Step 2: SWOT?; Chapter 4: Step 3: Sales Forecasting; Chapter 5: Step 4: Who and Where Are Your Customers?; Chapter 6: Step 5: How to Create Your Plan and Make It Work; Chapter 7: Step 6: How to Position Your Business; Chapter 8: How to Create an Advertising Plan in Your Own Backyard When it comes to promoting a business, what works for the world's biggest companies isn't always the right fit for local small businesses. Small business owners don't have the money to waste trying ineffective tactics. In this handy guide, small business owners will discover tried-and-true tactics that get big results on small budgets. How to Market, Advertise, and Promote Your Business or Service in Your Own Backyard provides a detailed, ten-step plan for creating a successful, affordable marketing campaign. Written by a small-town business owner who has been through it all, this is the ultim BUSINESS & ECONOMICS / Marketing / General bisacsh BUSINESS & ECONOMICS / Distribution bisacsh Advertising fast New business enterprises / Management fast Sales promotion fast Small business / Management fast Small business marketing fast Wirtschaft Small business Management Small business marketing New business enterprises Management Advertising Sales promotion Erscheint auch als Druck-Ausgabe, Paperback 978-0-470-25821-7 Erscheint auch als Druck-Ausgabe, Paperback 0-470-25821-7 http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=231261 Aggregator Volltext |
| spellingShingle | Egelhoff, Tom How to market, advertise, and promote your business or service in your own backyard BUSINESS & ECONOMICS / Marketing / General bisacsh BUSINESS & ECONOMICS / Distribution bisacsh Advertising fast New business enterprises / Management fast Sales promotion fast Small business / Management fast Small business marketing fast Wirtschaft Small business Management Small business marketing New business enterprises Management Advertising Sales promotion |
| title | How to market, advertise, and promote your business or service in your own backyard |
| title_auth | How to market, advertise, and promote your business or service in your own backyard |
| title_exact_search | How to market, advertise, and promote your business or service in your own backyard |
| title_full | How to market, advertise, and promote your business or service in your own backyard Tom Egelhoff |
| title_fullStr | How to market, advertise, and promote your business or service in your own backyard Tom Egelhoff |
| title_full_unstemmed | How to market, advertise, and promote your business or service in your own backyard Tom Egelhoff |
| title_short | How to market, advertise, and promote your business or service in your own backyard |
| title_sort | how to market advertise and promote your business or service in your own backyard |
| topic | BUSINESS & ECONOMICS / Marketing / General bisacsh BUSINESS & ECONOMICS / Distribution bisacsh Advertising fast New business enterprises / Management fast Sales promotion fast Small business / Management fast Small business marketing fast Wirtschaft Small business Management Small business marketing New business enterprises Management Advertising Sales promotion |
| topic_facet | BUSINESS & ECONOMICS / Marketing / General BUSINESS & ECONOMICS / Distribution Advertising New business enterprises / Management Sales promotion Small business / Management Small business marketing Wirtschaft Small business Management New business enterprises Management |
| url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=231261 |
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