It's not who you know, it's who knows you!: the small business guide to raising your profits by raising your profile
Saved in:
| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hoboken, N.J.
John Wiley & Sons
c2010
|
| Subjects: | |
| Online Access: | Volltext |
| Item Description: | Includes index Your brand -- Creating awareness -- The pitch Raise your profile and get the attention you deserve -- or your business, your brand, or yourself!. Almost everyone who runs a business recognizes the value of generating high-profile attention for their company, product, or service. Unfortunately, the high cost of hiring an outside marketing or PR firm can put these kinds of efforts out of reach for many small businesses and individual professionals. In his new book It's Not Who You Know--It's Who Knows You!, noted speaker and "visibility expert" David Avrin shows you how to craft, build, and promote your own brand and win the eyes and ears o |
| Physical Description: | 1 Online-Ressource (xxii, 216 p.) |
| ISBN: | 9780470559529 0470559527 9780470559543 0470559543 9780470559536 0470559535 9780470483244 0470483245 |
Staff View
MARC
| LEADER | 00000nmm a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV042966368 | ||
| 003 | DE-604 | ||
| 005 | 00000000000000.0 | ||
| 007 | cr|uuu---uuuuu | ||
| 008 | 151030s2010 |||| o||u| ||||||eng d | ||
| 020 | |a 9780470559529 |c electronic bk. |9 978-0-470-55952-9 | ||
| 020 | |a 0470559527 |c electronic bk. |9 0-470-55952-7 | ||
| 020 | |a 9780470559543 |c electronic bk. : Adobe Digital Editions |9 978-0-470-55954-3 | ||
| 020 | |a 0470559543 |c electronic bk. : Adobe Digital Editions |9 0-470-55954-3 | ||
| 020 | |a 9780470559536 |c electronic bk. : Mobipocket Reader |9 978-0-470-55953-6 | ||
| 020 | |a 0470559535 |c electronic bk. : Mobipocket Reader |9 0-470-55953-5 | ||
| 020 | |a 9780470483244 |9 978-0-470-48324-4 | ||
| 020 | |a 0470483245 |9 0-470-48324-5 | ||
| 035 | |a (OCoLC)528823339 | ||
| 035 | |a (DE-599)BVBBV042966368 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-1046 |a DE-1047 | ||
| 082 | 0 | |a 658.8 |2 22 | |
| 100 | 1 | |a Avrin, David |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a It's not who you know, it's who knows you! |b the small business guide to raising your profits by raising your profile |c David Avrin |
| 246 | 1 | 3 | |a It is not who you know, it is who knows you! |
| 264 | 1 | |a Hoboken, N.J. |b John Wiley & Sons |c c2010 | |
| 300 | |a 1 Online-Ressource (xxii, 216 p.) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a Includes index | ||
| 500 | |a Your brand -- Creating awareness -- The pitch | ||
| 500 | |a Raise your profile and get the attention you deserve -- or your business, your brand, or yourself!. Almost everyone who runs a business recognizes the value of generating high-profile attention for their company, product, or service. Unfortunately, the high cost of hiring an outside marketing or PR firm can put these kinds of efforts out of reach for many small businesses and individual professionals. In his new book It's Not Who You Know--It's Who Knows You!, noted speaker and "visibility expert" David Avrin shows you how to craft, build, and promote your own brand and win the eyes and ears o | ||
| 650 | 7 | |a BUSINESS & ECONOMICS / Marketing / General |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Distribution |2 bisacsh | |
| 650 | 7 | |a Advertising |2 fast | |
| 650 | 7 | |a Small business / Management |2 fast | |
| 650 | 7 | |a Small business marketing |2 fast | |
| 650 | 7 | |a Success in business |2 fast | |
| 650 | 4 | |a Wirtschaft | |
| 650 | 4 | |a Small business marketing | |
| 650 | 4 | |a Small business |x Management | |
| 650 | 4 | |a Success in business | |
| 650 | 4 | |a Advertising | |
| 856 | 4 | 0 | |u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=300762 |x Aggregator |3 Volltext |
| 912 | |a ZDB-4-EBA |a ZDB-4-EBU | ||
| 940 | 1 | |q FAW_PDA_EBA | |
| 940 | 1 | |q FLA_PDA_EBU | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-028392235 | ||
Record in the Search Index
| _version_ | 1804175292642623488 |
|---|---|
| any_adam_object | |
| author | Avrin, David |
| author_facet | Avrin, David |
| author_role | aut |
| author_sort | Avrin, David |
| author_variant | d a da |
| building | Verbundindex |
| bvnumber | BV042966368 |
| collection | ZDB-4-EBA ZDB-4-EBU |
| ctrlnum | (OCoLC)528823339 (DE-599)BVBBV042966368 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>02823nmm a2200577zc 4500</leader><controlfield tag="001">BV042966368</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">151030s2010 |||| o||u| ||||||eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9780470559529</subfield><subfield code="c">electronic bk.</subfield><subfield code="9">978-0-470-55952-9</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0470559527</subfield><subfield code="c">electronic bk.</subfield><subfield code="9">0-470-55952-7</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9780470559543</subfield><subfield code="c">electronic bk. : Adobe Digital Editions</subfield><subfield code="9">978-0-470-55954-3</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0470559543</subfield><subfield code="c">electronic bk. : Adobe Digital Editions</subfield><subfield code="9">0-470-55954-3</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9780470559536</subfield><subfield code="c">electronic bk. : Mobipocket Reader</subfield><subfield code="9">978-0-470-55953-6</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0470559535</subfield><subfield code="c">electronic bk. : Mobipocket Reader</subfield><subfield code="9">0-470-55953-5</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9780470483244</subfield><subfield code="9">978-0-470-48324-4</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0470483245</subfield><subfield code="9">0-470-48324-5</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)528823339</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV042966368</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">aacr</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-1046</subfield><subfield code="a">DE-1047</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8</subfield><subfield code="2">22</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Avrin, David</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">It's not who you know, it's who knows you!</subfield><subfield code="b">the small business guide to raising your profits by raising your profile</subfield><subfield code="c">David Avrin</subfield></datafield><datafield tag="246" ind1="1" ind2="3"><subfield code="a">It is not who you know, it is who knows you!</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Hoboken, N.J.</subfield><subfield code="b">John Wiley & Sons</subfield><subfield code="c">c2010</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource (xxii, 216 p.)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Includes index</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Your brand -- Creating awareness -- The pitch</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Raise your profile and get the attention you deserve -- or your business, your brand, or yourself!. Almost everyone who runs a business recognizes the value of generating high-profile attention for their company, product, or service. Unfortunately, the high cost of hiring an outside marketing or PR firm can put these kinds of efforts out of reach for many small businesses and individual professionals. In his new book It's Not Who You Know--It's Who Knows You!, noted speaker and "visibility expert" David Avrin shows you how to craft, build, and promote your own brand and win the eyes and ears o</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Marketing / General</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Distribution</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Advertising</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Small business / Management</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Small business marketing</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Success in business</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Wirtschaft</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Small business marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Small business</subfield><subfield code="x">Management</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Success in business</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Advertising</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=300762</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-4-EBA</subfield><subfield code="a">ZDB-4-EBU</subfield></datafield><datafield tag="940" ind1="1" ind2=" "><subfield code="q">FAW_PDA_EBA</subfield></datafield><datafield tag="940" ind1="1" ind2=" "><subfield code="q">FLA_PDA_EBU</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-028392235</subfield></datafield></record></collection> |
| id | DE-604.BV042966368 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:13:58Z |
| institution | BVB |
| isbn | 9780470559529 0470559527 9780470559543 0470559543 9780470559536 0470559535 9780470483244 0470483245 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028392235 |
| oclc_num | 528823339 |
| open_access_boolean | |
| owner | DE-1046 DE-1047 |
| owner_facet | DE-1046 DE-1047 |
| physical | 1 Online-Ressource (xxii, 216 p.) |
| psigel | ZDB-4-EBA ZDB-4-EBU FAW_PDA_EBA FLA_PDA_EBU |
| publishDate | 2010 |
| publishDateSearch | 2010 |
| publishDateSort | 2010 |
| publisher | John Wiley & Sons |
| record_format | marc |
| spelling | Avrin, David Verfasser aut It's not who you know, it's who knows you! the small business guide to raising your profits by raising your profile David Avrin It is not who you know, it is who knows you! Hoboken, N.J. John Wiley & Sons c2010 1 Online-Ressource (xxii, 216 p.) txt rdacontent c rdamedia cr rdacarrier Includes index Your brand -- Creating awareness -- The pitch Raise your profile and get the attention you deserve -- or your business, your brand, or yourself!. Almost everyone who runs a business recognizes the value of generating high-profile attention for their company, product, or service. Unfortunately, the high cost of hiring an outside marketing or PR firm can put these kinds of efforts out of reach for many small businesses and individual professionals. In his new book It's Not Who You Know--It's Who Knows You!, noted speaker and "visibility expert" David Avrin shows you how to craft, build, and promote your own brand and win the eyes and ears o BUSINESS & ECONOMICS / Marketing / General bisacsh BUSINESS & ECONOMICS / Distribution bisacsh Advertising fast Small business / Management fast Small business marketing fast Success in business fast Wirtschaft Small business marketing Small business Management Success in business Advertising http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=300762 Aggregator Volltext |
| spellingShingle | Avrin, David It's not who you know, it's who knows you! the small business guide to raising your profits by raising your profile BUSINESS & ECONOMICS / Marketing / General bisacsh BUSINESS & ECONOMICS / Distribution bisacsh Advertising fast Small business / Management fast Small business marketing fast Success in business fast Wirtschaft Small business marketing Small business Management Success in business Advertising |
| title | It's not who you know, it's who knows you! the small business guide to raising your profits by raising your profile |
| title_alt | It is not who you know, it is who knows you! |
| title_auth | It's not who you know, it's who knows you! the small business guide to raising your profits by raising your profile |
| title_exact_search | It's not who you know, it's who knows you! the small business guide to raising your profits by raising your profile |
| title_full | It's not who you know, it's who knows you! the small business guide to raising your profits by raising your profile David Avrin |
| title_fullStr | It's not who you know, it's who knows you! the small business guide to raising your profits by raising your profile David Avrin |
| title_full_unstemmed | It's not who you know, it's who knows you! the small business guide to raising your profits by raising your profile David Avrin |
| title_short | It's not who you know, it's who knows you! |
| title_sort | it s not who you know it s who knows you the small business guide to raising your profits by raising your profile |
| title_sub | the small business guide to raising your profits by raising your profile |
| topic | BUSINESS & ECONOMICS / Marketing / General bisacsh BUSINESS & ECONOMICS / Distribution bisacsh Advertising fast Small business / Management fast Small business marketing fast Success in business fast Wirtschaft Small business marketing Small business Management Success in business Advertising |
| topic_facet | BUSINESS & ECONOMICS / Marketing / General BUSINESS & ECONOMICS / Distribution Advertising Small business / Management Small business marketing Success in business Wirtschaft Small business Management |
| url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=300762 |
| work_keys_str_mv | AT avrindavid itsnotwhoyouknowitswhoknowsyouthesmallbusinessguidetoraisingyourprofitsbyraisingyourprofile AT avrindavid itisnotwhoyouknowitiswhoknowsyou |