Roadmap to revenue: how to sell the way your customers want to buy
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Jamestown, R.I.
Bristol & Shipley Press
2011
|
| Ausgabe: | 1st U.S. ed |
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Beschreibung: | Buyers have changed the way they buy. But sellers have been slow to change the way they sell. This disconnect is proving to be frustrating for both sellers and buyers. Sellers aren't getting the sales they need, and buyers aren't getting the information they need to make a buying decision. In this one-of-a-kind revenue-growth how-to book, Revenue Coach Kristin Zhivago lays out the method that she has used to help hundreds of business owners and managers reverse-engineer their successful sales so they can manufacture new sales in quantity. Armed with these methods, managers can map out their customers' buying process and take the right steps to support every stage of that buying process. They can position their products and services in a way that will make them more attractive and valuable to prospective customers. They can focus their efforts on marketing and selling methods that will work (and stop wasting money on those that won't); produce content that satisfies buyer concerns; and use social media channels in a way that appeals to customers - and leads to more sales |
| Beschreibung: | 1 Online-Ressource (vi, 286 p.) |
| ISBN: | 9780974917931 0974917931 9780974917948 097491794X 9780974660042 0974660043 9780974917924 |
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| 500 | |a Buyers have changed the way they buy. But sellers have been slow to change the way they sell. This disconnect is proving to be frustrating for both sellers and buyers. Sellers aren't getting the sales they need, and buyers aren't getting the information they need to make a buying decision. In this one-of-a-kind revenue-growth how-to book, Revenue Coach Kristin Zhivago lays out the method that she has used to help hundreds of business owners and managers reverse-engineer their successful sales so they can manufacture new sales in quantity. Armed with these methods, managers can map out their customers' buying process and take the right steps to support every stage of that buying process. They can position their products and services in a way that will make them more attractive and valuable to prospective customers. They can focus their efforts on marketing and selling methods that will work (and stop wasting money on those that won't); produce content that satisfies buyer concerns; and use social media channels in a way that appeals to customers - and leads to more sales | ||
| 650 | 7 | |a BUSINESS & ECONOMICS / Marketing / General |2 bisacsh | |
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| 650 | 7 | |a Corporate culture |2 fast | |
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| 650 | 7 | |a Customer services / Management |2 fast | |
| 650 | 7 | |a Marketing |2 fast | |
| 650 | 7 | |a Selling |2 fast | |
| 650 | 4 | |a Christentum | |
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| 650 | 4 | |a Selling | |
| 650 | 4 | |a Marketing | |
| 650 | 4 | |a Customer loyalty | |
| 650 | 4 | |a Customer services |x Management | |
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Datensatz im Suchindex
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| author | Zhivago, Kristin |
| author_facet | Zhivago, Kristin |
| author_role | aut |
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| ctrlnum | (OCoLC)715175933 (DE-599)BVBBV042965124 |
| dewey-full | 261.7 |
| dewey-hundreds | 200 - Religion |
| dewey-ones | 261 - Social theology and interreligious relations |
| dewey-raw | 261.7 |
| dewey-search | 261.7 |
| dewey-sort | 3261.7 |
| dewey-tens | 260 - Christian social and ecclesiastical theology |
| discipline | Theologie / Religionswissenschaften |
| edition | 1st U.S. ed |
| format | Electronic eBook |
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| id | DE-604.BV042965124 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:13:56Z |
| institution | BVB |
| isbn | 9780974917931 0974917931 9780974917948 097491794X 9780974660042 0974660043 9780974917924 |
| language | English |
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| publishDate | 2011 |
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| publisher | Bristol & Shipley Press |
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| spelling | Zhivago, Kristin Verfasser aut Roadmap to revenue how to sell the way your customers want to buy Kristin Zhivago 1st U.S. ed Jamestown, R.I. Bristol & Shipley Press 2011 1 Online-Ressource (vi, 286 p.) txt rdacontent c rdamedia cr rdacarrier Buyers have changed the way they buy. But sellers have been slow to change the way they sell. This disconnect is proving to be frustrating for both sellers and buyers. Sellers aren't getting the sales they need, and buyers aren't getting the information they need to make a buying decision. In this one-of-a-kind revenue-growth how-to book, Revenue Coach Kristin Zhivago lays out the method that she has used to help hundreds of business owners and managers reverse-engineer their successful sales so they can manufacture new sales in quantity. Armed with these methods, managers can map out their customers' buying process and take the right steps to support every stage of that buying process. They can position their products and services in a way that will make them more attractive and valuable to prospective customers. They can focus their efforts on marketing and selling methods that will work (and stop wasting money on those that won't); produce content that satisfies buyer concerns; and use social media channels in a way that appeals to customers - and leads to more sales BUSINESS & ECONOMICS / Marketing / General bisacsh RELIGION / Christian Life / Social Issues bisacsh RELIGION / Christianity / General bisacsh Corporate culture fast Customer loyalty fast Customer services / Management fast Marketing fast Selling fast Christentum Wirtschaft Corporate culture Selling Marketing Customer loyalty Customer services Management http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=546162 Aggregator Volltext |
| spellingShingle | Zhivago, Kristin Roadmap to revenue how to sell the way your customers want to buy BUSINESS & ECONOMICS / Marketing / General bisacsh RELIGION / Christian Life / Social Issues bisacsh RELIGION / Christianity / General bisacsh Corporate culture fast Customer loyalty fast Customer services / Management fast Marketing fast Selling fast Christentum Wirtschaft Corporate culture Selling Marketing Customer loyalty Customer services Management |
| title | Roadmap to revenue how to sell the way your customers want to buy |
| title_auth | Roadmap to revenue how to sell the way your customers want to buy |
| title_exact_search | Roadmap to revenue how to sell the way your customers want to buy |
| title_full | Roadmap to revenue how to sell the way your customers want to buy Kristin Zhivago |
| title_fullStr | Roadmap to revenue how to sell the way your customers want to buy Kristin Zhivago |
| title_full_unstemmed | Roadmap to revenue how to sell the way your customers want to buy Kristin Zhivago |
| title_short | Roadmap to revenue |
| title_sort | roadmap to revenue how to sell the way your customers want to buy |
| title_sub | how to sell the way your customers want to buy |
| topic | BUSINESS & ECONOMICS / Marketing / General bisacsh RELIGION / Christian Life / Social Issues bisacsh RELIGION / Christianity / General bisacsh Corporate culture fast Customer loyalty fast Customer services / Management fast Marketing fast Selling fast Christentum Wirtschaft Corporate culture Selling Marketing Customer loyalty Customer services Management |
| topic_facet | BUSINESS & ECONOMICS / Marketing / General RELIGION / Christian Life / Social Issues RELIGION / Christianity / General Corporate culture Customer loyalty Customer services / Management Marketing Selling Christentum Wirtschaft Customer services Management |
| url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=546162 |
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