APA (7th ed.) Citation

Schneiders, S. (2011). Apple's secret of success: Traditional marketing vs. cult marketing. Diplomica Verlag.

Chicago Style (17th ed.) Citation

Schneiders, Sascha. Apple's Secret of Success: Traditional Marketing Vs. Cult Marketing. Hamburg: Diplomica Verlag, 2011.

MLA (9th ed.) Citation

Schneiders, Sascha. Apple's Secret of Success: Traditional Marketing Vs. Cult Marketing. Diplomica Verlag, 2011.