The business of wine: a global perspective
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Bibliographic Details
Format: Electronic eBook
Language:English
Published: [Copenhagen] Copenhagen Business School Press c2008
Edition:1st ed
Subjects:
Online Access:Volltext
Item Description:Includes bibliographical references
"The enjoyable nectar of grapes and the business of bringing it to consumers have already had a long history, but never before has the wine industry seen so much change. The Business of Wine is aimed at anyone with an interest in broadening his or her view of wine to encompass some of the fascinating complexities of the business side of this international industry." "It is also the intention that it provides substantive reading for the professional, the academic, or the student seeking to gain deeper insight into the structure and economics of the industry as well as into the various trends and pressures which are currently affecting it."--BOOK JACKET.
Physical Description:1 Online-Ressource (.)
ISBN:9788763099547
8763099543

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