Guerrilla publicity: hundreds of sure-fire tactics to get maximum sales for minimum dollars
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Avon, Mass.
Adams Media
2008
|
| Ausgabe: | 2nd ed |
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Beschreibung: | Previous ed.: 2002 Includes bibliographical references and index Presents advice for increasing a product's visibility, from how to make friends in the media to using the Internet, making a catchy introduction, and using press kits to increase exposure |
| Beschreibung: | 1 Online-Ressource (xvi, 336 p.) |
| ISBN: | 9781440515996 1440515999 9781440515989 1440515980 9781598698459 1598698451 |
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| 100 | 1 | |a Levinson, Jay Conrad |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Guerrilla publicity |b hundreds of sure-fire tactics to get maximum sales for minimum dollars |c Jay Conrad Levinson, Rick Frishman and Jill Lublin |
| 250 | |a 2nd ed | ||
| 264 | 1 | |a Avon, Mass. |b Adams Media |c 2008 | |
| 300 | |a 1 Online-Ressource (xvi, 336 p.) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a Previous ed.: 2002 | ||
| 500 | |a Includes bibliographical references and index | ||
| 500 | |a Presents advice for increasing a product's visibility, from how to make friends in the media to using the Internet, making a catchy introduction, and using press kits to increase exposure | ||
| 650 | 7 | |a BUSINESS & ECONOMICS / Advertising & Promotion |2 bisacsh | |
| 650 | 7 | |a Advertising campaigns |2 fast | |
| 650 | 7 | |a Publicity |2 fast | |
| 650 | 4 | |a Wirtschaft | |
| 650 | 4 | |a Publicity | |
| 650 | 4 | |a Advertising campaigns | |
| 700 | 1 | |a Frishman, Rick |e Sonstige |4 oth | |
| 700 | 1 | |a Lublin, Jill |e Sonstige |4 oth | |
| 700 | 1 | |a Steisel, Mark |e Sonstige |4 oth | |
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Datensatz im Suchindex
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| any_adam_object | |
| author | Levinson, Jay Conrad |
| author_facet | Levinson, Jay Conrad |
| author_role | aut |
| author_sort | Levinson, Jay Conrad |
| author_variant | j c l jc jcl |
| building | Verbundindex |
| bvnumber | BV042963373 |
| collection | ZDB-4-EBU |
| ctrlnum | (OCoLC)776904456 (DE-599)BVBBV042963373 |
| dewey-full | 659 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659 |
| dewey-search | 659 |
| dewey-sort | 3659 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 2nd ed |
| format | Electronic eBook |
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| id | DE-604.BV042963373 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:13:53Z |
| institution | BVB |
| isbn | 9781440515996 1440515999 9781440515989 1440515980 9781598698459 1598698451 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028389238 |
| oclc_num | 776904456 |
| open_access_boolean | |
| physical | 1 Online-Ressource (xvi, 336 p.) |
| psigel | ZDB-4-EBU FLA_PDA_EBU |
| publishDate | 2008 |
| publishDateSearch | 2008 |
| publishDateSort | 2008 |
| publisher | Adams Media |
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| spelling | Levinson, Jay Conrad Verfasser aut Guerrilla publicity hundreds of sure-fire tactics to get maximum sales for minimum dollars Jay Conrad Levinson, Rick Frishman and Jill Lublin 2nd ed Avon, Mass. Adams Media 2008 1 Online-Ressource (xvi, 336 p.) txt rdacontent c rdamedia cr rdacarrier Previous ed.: 2002 Includes bibliographical references and index Presents advice for increasing a product's visibility, from how to make friends in the media to using the Internet, making a catchy introduction, and using press kits to increase exposure BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Advertising campaigns fast Publicity fast Wirtschaft Publicity Advertising campaigns Frishman, Rick Sonstige oth Lublin, Jill Sonstige oth Steisel, Mark Sonstige oth http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=418756 Aggregator Volltext |
| spellingShingle | Levinson, Jay Conrad Guerrilla publicity hundreds of sure-fire tactics to get maximum sales for minimum dollars BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Advertising campaigns fast Publicity fast Wirtschaft Publicity Advertising campaigns |
| title | Guerrilla publicity hundreds of sure-fire tactics to get maximum sales for minimum dollars |
| title_auth | Guerrilla publicity hundreds of sure-fire tactics to get maximum sales for minimum dollars |
| title_exact_search | Guerrilla publicity hundreds of sure-fire tactics to get maximum sales for minimum dollars |
| title_full | Guerrilla publicity hundreds of sure-fire tactics to get maximum sales for minimum dollars Jay Conrad Levinson, Rick Frishman and Jill Lublin |
| title_fullStr | Guerrilla publicity hundreds of sure-fire tactics to get maximum sales for minimum dollars Jay Conrad Levinson, Rick Frishman and Jill Lublin |
| title_full_unstemmed | Guerrilla publicity hundreds of sure-fire tactics to get maximum sales for minimum dollars Jay Conrad Levinson, Rick Frishman and Jill Lublin |
| title_short | Guerrilla publicity |
| title_sort | guerrilla publicity hundreds of sure fire tactics to get maximum sales for minimum dollars |
| title_sub | hundreds of sure-fire tactics to get maximum sales for minimum dollars |
| topic | BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Advertising campaigns fast Publicity fast Wirtschaft Publicity Advertising campaigns |
| topic_facet | BUSINESS & ECONOMICS / Advertising & Promotion Advertising campaigns Publicity Wirtschaft |
| url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=418756 |
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