Corporate Strategy in the Age of Responsibility - Manners, Peter Mc (Ashgate Publishing Ltd, 2014)
Cover; Contents; List of Figures; List of Tables; List of Boxes; List of Abbreviations; Foreword; Preface; Introduction; PART I A CHANGING WORLD; 1 Society Needs Business; 2 Twenty-first-century Opportunities; 3 Beyond Globalization; 4 Changing Economic Priorities; 5 The Purpose of the Corporation; PART II STRATEGIC APPRAISAL; 6 Scenario Analysis; 7 External Analysis; 8 Industry Analysis; 9 Internal Analysis; 10 Stakeholder Analysis; PART III STRATEGIC OPTIONS; 11 Define the Corporate Footprint; 12 Core Strategy Selection; 13 Markets and Locations; 14 Resourcing
15 Analysis of OptionsPART IV DELIVERING THE STRATEGY; 16 Portfolio of Options; 17 Measuring Success; 18 Engage Investors; 19 Engage the Workforce; 20 Mobilize Other Stakeholders; Conclusion; References; Index
During the boom times, governments championed de-regulation and business responded by adopting an anything-goes attitude. In these straitened times, strategic analysis has to engage with the challenges that society faces to create resilient corporations fit for the 21st century. In Corporate Strategy in the Age of Responsibility, Peter McManners provides a strategic framework for navigating the new economic environment. The book steers senior business leaders towards radically new strategic thinking for surviving and thriving in a challenging and changing environment