The television entrepreneurs: social change and public understanding of business
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Bibliographic Details
Main Author: Boyle, Raymond (Author)
Format: Electronic eBook
Language:English
Published: Farnham, Surrey Ashgate ©2012
Subjects:
Online Access:Volltext
Item Description:Includes bibliographical references (pages 163-172) and index
Introduction -- Industry, text and media discourse. Television, representation and social change -- Continuity and change in the development of television's "business entertainment format" -- Risking it all: analyzing "business entertainment formats" -- Enterprise, society and cultural change -- Audiences, television and the entrepreneur. Understanding the audience: engaging with television -- The television entrepreneur: representations and role models -- Television business in the age of celebrity -- Conclusion: knowledge, television and understanding business
Physical Description:1 Online-Ressource (176 pages)
ISBN:9781409403234
1409403238
9781409403227
140940322X

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