Peak: how great companies get their mojo from Maslow
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Bibliographic Details
Main Author: Conley, Chip 1960- (Author)
Format: Electronic eBook
Language:English
Published: San Francisco Jossey-Bass ©2007
Edition:1st ed
Subjects:
Online Access:Volltext
Item Description:Includes bibliographical references (pages 245-252) and index
Toward a psychology of business -- Karmic capitalism -- The relationship truths -- Creating base motivation -- Creating loyalty -- Creating inspiration -- Creating satisfaction -- Creating commitment -- Creating evangelists -- Creating trust -- Creating confidence -- Creating pride of ownership -- The heart of the matter -- Creating a self-actualized life
After fifteen years of rising to the pinnacle of the hospitality industry, Chip Conley's company was suddenly undercapitalized and overexposed in the post-dot.com, post-9/11 economy. For relief and inspiration, Conley, the CEO and founder of Joie de Vivre Hospitality, turned to psychologist Abraham Maslow's iconic Hierarchy of Needs. This book explores how Conley's company "the second largest boutique hotelier in the world" overcame the storm that hit the travel industry by applying Maslow's theory to what Conley identifies as the key Relationship Truths in business with Employees, C.
Physical Description:1 Online-Ressource (xii, 274 pages)
ISBN:9780470176481
0470176482

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