APA-Zitierstil (7. Ausg.)

Hurwood, D. L., & Bailey, E. L. (1968). Advertising, sales promotion, and public relations: Organizational alternatives ; a survey. National Industrial Conference Board.

Chicago-Zitierstil (17. Ausg.)

Hurwood, David L., und Earl L. Bailey. Advertising, Sales Promotion, and Public Relations: Organizational Alternatives ; a Survey. New York/N.Y: National Industrial Conference Board, 1968.

MLA-Zitierstil (9. Ausg.)

Hurwood, David L., und Earl L. Bailey. Advertising, Sales Promotion, and Public Relations: Organizational Alternatives ; a Survey. National Industrial Conference Board, 1968.