Making social technologies work: leveraging the power and managing perils of social technologies in business
"This comprehensive and practical book looks at how to implement the most effective social technologies in the organisation and how to manage and sustain these successfully. Based on new research and a survey of practitioners in the enterprise, the author provides a simple framework which makes...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Basingstoke, Hampshire
Palgrave Macmillan
2015
|
| Schriftenreihe: | Palgrave pocket consultants
|
| Schlagworte: | |
| Online-Zugang: | Cover image Inhaltsverzeichnis |
| Zusammenfassung: | "This comprehensive and practical book looks at how to implement the most effective social technologies in the organisation and how to manage and sustain these successfully. Based on new research and a survey of practitioners in the enterprise, the author provides a simple framework which makes the book both a practical guide for managers, as well as an informative window into the world of social technologies in business".. |
| Beschreibung: | xviii, 294 Seiten Diagramme |
| ISBN: | 9781137024817 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV042936848 | ||
| 003 | DE-604 | ||
| 005 | 20240906 | ||
| 007 | t | ||
| 008 | 151020s2015 |||| |||| 00||| eng d | ||
| 010 | |a 015012357 | ||
| 020 | |a 9781137024817 |9 978-1-137-02481-7 | ||
| 035 | |a (OCoLC)930602049 | ||
| 035 | |a (DE-599)BVBBV042936848 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-1050 |a DE-188 |a DE-573 | ||
| 050 | 0 | |a HF5415.1265 | |
| 082 | 0 | |a 658.8/72 |2 23 | |
| 100 | 1 | |a Gruenbaum, Ronan |e Verfasser |0 (DE-588)108151468X |4 aut | |
| 245 | 1 | 0 | |a Making social technologies work |b leveraging the power and managing perils of social technologies in business |c Ronan Gruenbaum |
| 264 | 1 | |a Basingstoke, Hampshire |b Palgrave Macmillan |c 2015 | |
| 300 | |a xviii, 294 Seiten |b Diagramme | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a Palgrave pocket consultants | |
| 520 | |a "This comprehensive and practical book looks at how to implement the most effective social technologies in the organisation and how to manage and sustain these successfully. Based on new research and a survey of practitioners in the enterprise, the author provides a simple framework which makes the book both a practical guide for managers, as well as an informative window into the world of social technologies in business".. | ||
| 650 | 7 | |a BUSINESS & ECONOMICS / Advertising & Promotion |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Business Communication / General |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Marketing / General |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Strategic Planning |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / E-Commerce / Internet Marketing |2 bisacsh | |
| 650 | 4 | |a Wirtschaft | |
| 650 | 4 | |a Social media | |
| 650 | 4 | |a Internet marketing | |
| 650 | 4 | |a Business communication | |
| 650 | 4 | |a Organizational change | |
| 650 | 4 | |a BUSINESS & ECONOMICS / Advertising & Promotion | |
| 650 | 4 | |a BUSINESS & ECONOMICS / Business Communication / General | |
| 650 | 4 | |a BUSINESS & ECONOMICS / Marketing / General | |
| 650 | 4 | |a BUSINESS & ECONOMICS / Strategic Planning | |
| 650 | 4 | |a BUSINESS & ECONOMICS / E-Commerce / Internet Marketing | |
| 650 | 0 | 7 | |a Online-Marketing |0 (DE-588)7706419-7 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Social Media |0 (DE-588)4639271-3 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Social Media |0 (DE-588)4639271-3 |D s |
| 689 | 0 | 1 | |a Online-Marketing |0 (DE-588)7706419-7 |D s |
| 689 | 0 | |5 DE-604 | |
| 856 | 4 | |u http://www.netread.com/jcusers2/bk1388/817/9781137024817/image/lgcover.9781137024817.jpg |3 Cover image | |
| 856 | 4 | 2 | |m LoC Fremddatenuebernahme |q application/pdf |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028363467&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |3 Inhaltsverzeichnis |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-028363467 | |
Datensatz im Suchindex
| _version_ | 1809494293761490944 |
|---|---|
| adam_text |
MAKING SOCIAL TECHNOLOGIES WORK
/ GRUENBAUM, RONAN.
: 2015
TABLE OF CONTENTS / INHALTSVERZEICHNIS
1. WHAT IS IT? 2. WHY IT MATTERS3. HOW TO DO IT4. THE FUTURE'S BRIGHT
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT. |
| any_adam_object | 1 |
| author | Gruenbaum, Ronan |
| author_GND | (DE-588)108151468X |
| author_facet | Gruenbaum, Ronan |
| author_role | aut |
| author_sort | Gruenbaum, Ronan |
| author_variant | r g rg |
| building | Verbundindex |
| bvnumber | BV042936848 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.1265 |
| callnumber-search | HF5415.1265 |
| callnumber-sort | HF 45415.1265 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 650 |
| ctrlnum | (OCoLC)930602049 (DE-599)BVBBV042936848 |
| dewey-full | 658.8/72 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/72 |
| dewey-search | 658.8/72 |
| dewey-sort | 3658.8 272 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>00000nam a2200000 c 4500</leader><controlfield tag="001">BV042936848</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20240906</controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">151020s2015 |||| |||| 00||| eng d</controlfield><datafield tag="010" ind1=" " ind2=" "><subfield code="a">015012357</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781137024817</subfield><subfield code="9">978-1-137-02481-7</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)930602049</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV042936848</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-1050</subfield><subfield code="a">DE-188</subfield><subfield code="a">DE-573</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF5415.1265</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8/72</subfield><subfield code="2">23</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Gruenbaum, Ronan</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)108151468X</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Making social technologies work</subfield><subfield code="b">leveraging the power and managing perils of social technologies in business</subfield><subfield code="c">Ronan Gruenbaum</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Basingstoke, Hampshire</subfield><subfield code="b">Palgrave Macmillan</subfield><subfield code="c">2015</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">xviii, 294 Seiten</subfield><subfield code="b">Diagramme</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">Palgrave pocket consultants</subfield></datafield><datafield tag="520" ind1=" " ind2=" "><subfield code="a">"This comprehensive and practical book looks at how to implement the most effective social technologies in the organisation and how to manage and sustain these successfully. Based on new research and a survey of practitioners in the enterprise, the author provides a simple framework which makes the book both a practical guide for managers, as well as an informative window into the world of social technologies in business"..</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Advertising & Promotion</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Business Communication / General</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Marketing / General</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Strategic Planning</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / E-Commerce / Internet Marketing</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Wirtschaft</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Social media</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Internet marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Business communication</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Organizational change</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">BUSINESS & ECONOMICS / Advertising & Promotion</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">BUSINESS & ECONOMICS / Business Communication / General</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">BUSINESS & ECONOMICS / Marketing / General</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">BUSINESS & ECONOMICS / Strategic Planning</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">BUSINESS & ECONOMICS / E-Commerce / Internet Marketing</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Online-Marketing</subfield><subfield code="0">(DE-588)7706419-7</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Social Media</subfield><subfield code="0">(DE-588)4639271-3</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Social Media</subfield><subfield code="0">(DE-588)4639271-3</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Online-Marketing</subfield><subfield code="0">(DE-588)7706419-7</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="856" ind1="4" ind2=" "><subfield code="u">http://www.netread.com/jcusers2/bk1388/817/9781137024817/image/lgcover.9781137024817.jpg</subfield><subfield code="3">Cover image</subfield></datafield><datafield tag="856" ind1="4" ind2="2"><subfield code="m">LoC Fremddatenuebernahme</subfield><subfield code="q">application/pdf</subfield><subfield code="u">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028363467&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</subfield><subfield code="3">Inhaltsverzeichnis</subfield></datafield><datafield tag="943" ind1="1" ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-028363467</subfield></datafield></record></collection> |
| id | DE-604.BV042936848 |
| illustrated | Not Illustrated |
| indexdate | 2024-09-07T00:17:13Z |
| institution | BVB |
| isbn | 9781137024817 |
| language | English |
| lccn | 015012357 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028363467 |
| oclc_num | 930602049 |
| open_access_boolean | |
| owner | DE-1050 DE-188 DE-573 |
| owner_facet | DE-1050 DE-188 DE-573 |
| physical | xviii, 294 Seiten Diagramme |
| publishDate | 2015 |
| publishDateSearch | 2015 |
| publishDateSort | 2015 |
| publisher | Palgrave Macmillan |
| record_format | marc |
| series2 | Palgrave pocket consultants |
| spelling | Gruenbaum, Ronan Verfasser (DE-588)108151468X aut Making social technologies work leveraging the power and managing perils of social technologies in business Ronan Gruenbaum Basingstoke, Hampshire Palgrave Macmillan 2015 xviii, 294 Seiten Diagramme txt rdacontent n rdamedia nc rdacarrier Palgrave pocket consultants "This comprehensive and practical book looks at how to implement the most effective social technologies in the organisation and how to manage and sustain these successfully. Based on new research and a survey of practitioners in the enterprise, the author provides a simple framework which makes the book both a practical guide for managers, as well as an informative window into the world of social technologies in business".. BUSINESS & ECONOMICS / Advertising & Promotion bisacsh BUSINESS & ECONOMICS / Business Communication / General bisacsh BUSINESS & ECONOMICS / Marketing / General bisacsh BUSINESS & ECONOMICS / Strategic Planning bisacsh BUSINESS & ECONOMICS / E-Commerce / Internet Marketing bisacsh Wirtschaft Social media Internet marketing Business communication Organizational change BUSINESS & ECONOMICS / Advertising & Promotion BUSINESS & ECONOMICS / Business Communication / General BUSINESS & ECONOMICS / Marketing / General BUSINESS & ECONOMICS / Strategic Planning BUSINESS & ECONOMICS / E-Commerce / Internet Marketing Online-Marketing (DE-588)7706419-7 gnd rswk-swf Social Media (DE-588)4639271-3 gnd rswk-swf Social Media (DE-588)4639271-3 s Online-Marketing (DE-588)7706419-7 s DE-604 http://www.netread.com/jcusers2/bk1388/817/9781137024817/image/lgcover.9781137024817.jpg Cover image LoC Fremddatenuebernahme application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028363467&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Gruenbaum, Ronan Making social technologies work leveraging the power and managing perils of social technologies in business BUSINESS & ECONOMICS / Advertising & Promotion bisacsh BUSINESS & ECONOMICS / Business Communication / General bisacsh BUSINESS & ECONOMICS / Marketing / General bisacsh BUSINESS & ECONOMICS / Strategic Planning bisacsh BUSINESS & ECONOMICS / E-Commerce / Internet Marketing bisacsh Wirtschaft Social media Internet marketing Business communication Organizational change BUSINESS & ECONOMICS / Advertising & Promotion BUSINESS & ECONOMICS / Business Communication / General BUSINESS & ECONOMICS / Marketing / General BUSINESS & ECONOMICS / Strategic Planning BUSINESS & ECONOMICS / E-Commerce / Internet Marketing Online-Marketing (DE-588)7706419-7 gnd Social Media (DE-588)4639271-3 gnd |
| subject_GND | (DE-588)7706419-7 (DE-588)4639271-3 |
| title | Making social technologies work leveraging the power and managing perils of social technologies in business |
| title_auth | Making social technologies work leveraging the power and managing perils of social technologies in business |
| title_exact_search | Making social technologies work leveraging the power and managing perils of social technologies in business |
| title_full | Making social technologies work leveraging the power and managing perils of social technologies in business Ronan Gruenbaum |
| title_fullStr | Making social technologies work leveraging the power and managing perils of social technologies in business Ronan Gruenbaum |
| title_full_unstemmed | Making social technologies work leveraging the power and managing perils of social technologies in business Ronan Gruenbaum |
| title_short | Making social technologies work |
| title_sort | making social technologies work leveraging the power and managing perils of social technologies in business |
| title_sub | leveraging the power and managing perils of social technologies in business |
| topic | BUSINESS & ECONOMICS / Advertising & Promotion bisacsh BUSINESS & ECONOMICS / Business Communication / General bisacsh BUSINESS & ECONOMICS / Marketing / General bisacsh BUSINESS & ECONOMICS / Strategic Planning bisacsh BUSINESS & ECONOMICS / E-Commerce / Internet Marketing bisacsh Wirtschaft Social media Internet marketing Business communication Organizational change BUSINESS & ECONOMICS / Advertising & Promotion BUSINESS & ECONOMICS / Business Communication / General BUSINESS & ECONOMICS / Marketing / General BUSINESS & ECONOMICS / Strategic Planning BUSINESS & ECONOMICS / E-Commerce / Internet Marketing Online-Marketing (DE-588)7706419-7 gnd Social Media (DE-588)4639271-3 gnd |
| topic_facet | BUSINESS & ECONOMICS / Advertising & Promotion BUSINESS & ECONOMICS / Business Communication / General BUSINESS & ECONOMICS / Marketing / General BUSINESS & ECONOMICS / Strategic Planning BUSINESS & ECONOMICS / E-Commerce / Internet Marketing Wirtschaft Social media Internet marketing Business communication Organizational change Online-Marketing Social Media |
| url | http://www.netread.com/jcusers2/bk1388/817/9781137024817/image/lgcover.9781137024817.jpg http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028363467&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| work_keys_str_mv | AT gruenbaumronan makingsocialtechnologiesworkleveragingthepowerandmanagingperilsofsocialtechnologiesinbusiness |