Strategic communication, social media and democracy: the challenge of the digital naturals
Gespeichert in:
| Weitere Verfasser: | , , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London
Routledge, Taylor & Francis Group
2016
|
| Schriftenreihe: | Routledge new directions in public relations and communication research
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis Klappentext |
| Beschreibung: | xix,185 Seiten |
| ISBN: | 9781138841161 |
Internformat
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Datensatz im Suchindex
| _version_ | 1804175062178201600 |
|---|---|
| adam_text | Notes on contributors
Acknowledgement
Preface
1 Meet the digital naturals
PHILIP YOUNG AND MARJA ÅKERSTRÖM
PARTI
New media and strategic communication
2 The role of communication professionals in the
digital age - old paradoxes, new distinctions?
HENRIK MERKELSEN, VESELINKA MÖLLERSTRÖM AND
SARA VON PLATEN
3 Exploring the language of social media in the discourse
of public relations
PHILIP YOUNG, W. TIMOTHY COOMBS AND SHERRY HOLLADAY
4 Rotation curation on Instagram: a cultural practice
perspective on participation
CECILIA CASSINGER AND ÅSA THELANDER
5 Social intranets and internal communication: dreaming of
democracy in organisations
MATS HEIDE
6 Digital naturals and crisis communication: significant
shifts of focus
W, TIMOTHY COOMBS AND SHERRY HOLLADAY
PART II
Modern democracy 63
7 The dream of enlightenment within digital reach? Concepts
of modern democracy 65
HOWARD NOTHHAFT
8 What do digital naturals demand from democracy? 83
MARJA ÅKERSTRÖM AND PHILIP YOUNG
9 Social media and parliamentary infighting: digital naturals in
the Swedish Riksdag 95
NILS GUSTAFSSON
10 ‘Swarming’ for democracy: Karl-Theodor Guttenberg’s
plagiarism case, the court of public opinion and the parliament
of things 106
HAGEN SCHÖLZEL AND HOWARD NOTHHAFT
11 Deliberation and adjudication as democratic practice in
post-fact society 119
MARJA ÅKERSTRÖM
12 The gamification of democracy: computer games as strategic
communication tools and cultivating forces 130
HOWARD NOTHHAFT AND JENS SEIFFERT
13 Digital media and new terrorism 143
JESPER FALKHEIMER
Conclusion 153
Bibliography 156
Index 177
Today almost everyone in the developed world spends time online, and anyone involved in strategic
communication must think digitally. The magnitude of change may be up for debate, but the trend is
unstoppable, dramatically reconfiguring business models, organisational structures and even the practice of
democracy.
Strategic Communication, Social Media and Democracy provides a wholly new framework for understanding
this reality, a reality that is transforming the way both practitioners and theoreticians navigate this fast-moving
environment. Firmly rooted in empirical research, and resisting the lure of over-optimistic communication
dreams, it explores both the potential that social media offers for changing the relationships between
organisations and stakeholders, and critically analyses what has been achieved so far.
This innovative text will be of great interest to researchers, educators and advanced students in strategic
communication, public relations, corporate communication, new media, social media and communication
management.
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| spelling | Strategic communication, social media and democracy the challenge of the digital naturals edited by W. Timothy Coombs, Jesper Falkheimer, Mats Heide and Philip Young London Routledge, Taylor & Francis Group 2016 xix,185 Seiten txt rdacontent n rdamedia nc rdacarrier Routledge new directions in public relations and communication research Social media / Economic aspects Public relations Organizational behavior Organizational behavior fast Public relations fast Social media / Economic aspects fast Kommunikation (DE-588)4031883-7 gnd rswk-swf Social Media (DE-588)4639271-3 gnd rswk-swf Demokratie (DE-588)4011413-2 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Kommunikation (DE-588)4031883-7 s Social Media (DE-588)4639271-3 s Demokratie (DE-588)4011413-2 s DE-604 Coombs, W. Timothy 1960- (DE-588)1046749838 edt Falkheimer, Jesper edt Heide, Mats (DE-588)1080869646 edt Young, Philip edt Erscheint auch als Online-Ausgabe 978-1-315-73241-1 Digitalisierung UB Augsburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028246755&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis Digitalisierung UB Augsburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028246755&sequence=000002&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA Klappentext |
| spellingShingle | Strategic communication, social media and democracy the challenge of the digital naturals Social media / Economic aspects Public relations Organizational behavior Organizational behavior fast Public relations fast Social media / Economic aspects fast Kommunikation (DE-588)4031883-7 gnd Social Media (DE-588)4639271-3 gnd Demokratie (DE-588)4011413-2 gnd |
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| title | Strategic communication, social media and democracy the challenge of the digital naturals |
| title_auth | Strategic communication, social media and democracy the challenge of the digital naturals |
| title_exact_search | Strategic communication, social media and democracy the challenge of the digital naturals |
| title_full | Strategic communication, social media and democracy the challenge of the digital naturals edited by W. Timothy Coombs, Jesper Falkheimer, Mats Heide and Philip Young |
| title_fullStr | Strategic communication, social media and democracy the challenge of the digital naturals edited by W. Timothy Coombs, Jesper Falkheimer, Mats Heide and Philip Young |
| title_full_unstemmed | Strategic communication, social media and democracy the challenge of the digital naturals edited by W. Timothy Coombs, Jesper Falkheimer, Mats Heide and Philip Young |
| title_short | Strategic communication, social media and democracy |
| title_sort | strategic communication social media and democracy the challenge of the digital naturals |
| title_sub | the challenge of the digital naturals |
| topic | Social media / Economic aspects Public relations Organizational behavior Organizational behavior fast Public relations fast Social media / Economic aspects fast Kommunikation (DE-588)4031883-7 gnd Social Media (DE-588)4639271-3 gnd Demokratie (DE-588)4011413-2 gnd |
| topic_facet | Social media / Economic aspects Public relations Organizational behavior Kommunikation Social Media Demokratie Aufsatzsammlung |
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