Communicating projects: an end-to-end guide to planning, implementing and evaluating effective communication
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Farnham, Surrey
Gower
[2013]
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Beschreibung: | Includes bibliographical references and index Laying the foundations -- Developing the strategy -- Who are our stakeholders? -- Creating great content -- Channel selection -- Planning -- Research and evaluation "Every programme and project manager knows that they need interaction and engagement to be truly effective, but their understanding of what good communication looks like can vary. All too often people are put into communication roles without the necessary skills or experience. Whilst there are many texts on public relations and an increasing number on internal/employee communication, programme and project communication spans a number of disciplines and has its own requirements. Communicating Projects gives programme and project communicators a framework for developing an effective strategy that goes well beyond inter-programme/project communication and looks at how to achieve behaviour change and even increase employee engagement through the process. The book follows a best practice model for communication strategy development and planning. The model is supplemented with vignettes that explore communication concepts in more detail (for example employee engagement, communication theory and persuasion). At the same time, the text follows the project lifecycle with the appropriate approaches for initiation, development and delivery stages outlined. If you accept the crucial role communication plays in securing project success then this book is a must-have guide for any project manager or anyone tasked with stakeholder engagement." |
| Beschreibung: | 1 Online-Ressource |
| ISBN: | 9781409453208 1409453200 9781409453192 1409453197 9781472408327 1472408322 |
Internformat
MARC
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| 100 | 1 | |a Pilkington, Ann |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Communicating projects |b an end-to-end guide to planning, implementing and evaluating effective communication |c by Ann Pilkington |
| 264 | 1 | |a Farnham, Surrey |b Gower |c [2013] | |
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| 500 | |a Includes bibliographical references and index | ||
| 500 | |a Laying the foundations -- Developing the strategy -- Who are our stakeholders? -- Creating great content -- Channel selection -- Planning -- Research and evaluation | ||
| 500 | |a "Every programme and project manager knows that they need interaction and engagement to be truly effective, but their understanding of what good communication looks like can vary. All too often people are put into communication roles without the necessary skills or experience. Whilst there are many texts on public relations and an increasing number on internal/employee communication, programme and project communication spans a number of disciplines and has its own requirements. Communicating Projects gives programme and project communicators a framework for developing an effective strategy that goes well beyond inter-programme/project communication and looks at how to achieve behaviour change and even increase employee engagement through the process. The book follows a best practice model for communication strategy development and planning. The model is supplemented with vignettes that explore communication concepts in more detail (for example employee engagement, communication theory and persuasion). At the same time, the text follows the project lifecycle with the appropriate approaches for initiation, development and delivery stages outlined. If you accept the crucial role communication plays in securing project success then this book is a must-have guide for any project manager or anyone tasked with stakeholder engagement." | ||
| 650 | 7 | |a BUSINESS & ECONOMICS / Industrial Management |2 bisacsh | |
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| 650 | 7 | |a Project management |2 fast | |
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| 650 | 4 | |a Project management | |
| 650 | 4 | |a Communication in management | |
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Datensatz im Suchindex
| _version_ | 1804174956651610112 |
|---|---|
| any_adam_object | |
| author | Pilkington, Ann |
| author_facet | Pilkington, Ann |
| author_role | aut |
| author_sort | Pilkington, Ann |
| author_variant | a p ap |
| building | Verbundindex |
| bvnumber | BV042743164 |
| collection | ZDB-4-EBU ZDB-4-NLEBK |
| ctrlnum | (OCoLC)859536572 (DE-599)BVBBV042743164 |
| dewey-full | 658.4/5 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.4/5 |
| dewey-search | 658.4/5 |
| dewey-sort | 3658.4 15 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV042743164 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:08:38Z |
| institution | BVB |
| isbn | 9781409453208 1409453200 9781409453192 1409453197 9781472408327 1472408322 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028174035 |
| oclc_num | 859536572 |
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| physical | 1 Online-Ressource |
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| publishDate | 2013 |
| publishDateSearch | 2013 |
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| spelling | Pilkington, Ann Verfasser aut Communicating projects an end-to-end guide to planning, implementing and evaluating effective communication by Ann Pilkington Farnham, Surrey Gower [2013] 1 Online-Ressource txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index Laying the foundations -- Developing the strategy -- Who are our stakeholders? -- Creating great content -- Channel selection -- Planning -- Research and evaluation "Every programme and project manager knows that they need interaction and engagement to be truly effective, but their understanding of what good communication looks like can vary. All too often people are put into communication roles without the necessary skills or experience. Whilst there are many texts on public relations and an increasing number on internal/employee communication, programme and project communication spans a number of disciplines and has its own requirements. Communicating Projects gives programme and project communicators a framework for developing an effective strategy that goes well beyond inter-programme/project communication and looks at how to achieve behaviour change and even increase employee engagement through the process. The book follows a best practice model for communication strategy development and planning. The model is supplemented with vignettes that explore communication concepts in more detail (for example employee engagement, communication theory and persuasion). At the same time, the text follows the project lifecycle with the appropriate approaches for initiation, development and delivery stages outlined. If you accept the crucial role communication plays in securing project success then this book is a must-have guide for any project manager or anyone tasked with stakeholder engagement." BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Communication in management fast Project management fast Wirtschaft Project management Communication in management http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=645085 Aggregator Volltext |
| spellingShingle | Pilkington, Ann Communicating projects an end-to-end guide to planning, implementing and evaluating effective communication BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Communication in management fast Project management fast Wirtschaft Project management Communication in management |
| title | Communicating projects an end-to-end guide to planning, implementing and evaluating effective communication |
| title_auth | Communicating projects an end-to-end guide to planning, implementing and evaluating effective communication |
| title_exact_search | Communicating projects an end-to-end guide to planning, implementing and evaluating effective communication |
| title_full | Communicating projects an end-to-end guide to planning, implementing and evaluating effective communication by Ann Pilkington |
| title_fullStr | Communicating projects an end-to-end guide to planning, implementing and evaluating effective communication by Ann Pilkington |
| title_full_unstemmed | Communicating projects an end-to-end guide to planning, implementing and evaluating effective communication by Ann Pilkington |
| title_short | Communicating projects |
| title_sort | communicating projects an end to end guide to planning implementing and evaluating effective communication |
| title_sub | an end-to-end guide to planning, implementing and evaluating effective communication |
| topic | BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Communication in management fast Project management fast Wirtschaft Project management Communication in management |
| topic_facet | BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Communication in management Project management Wirtschaft |
| url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=645085 |
| work_keys_str_mv | AT pilkingtonann communicatingprojectsanendtoendguidetoplanningimplementingandevaluatingeffectivecommunication |