Intellectual Property and Business: the Power of Intangible Assets
Gespeichert in:
Hauptverfasser: | , |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Los Angeles
SAGE Publications
2014
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Schlagworte: | |
Online-Zugang: | FLA01 Volltext |
Beschreibung: | Cover; Contents; Preface; Acknowledgments; 1 -- The Intangible Landscape-Understanding Core Concepts; 2 -- Intellectual Property Approaches and Strategies; 3 -- Intellectual Property-Defending Position; 4 -- Intellectual Asset Management; 5 -- Brand Protection and Management; 6 -- Intellectual Property Risk Management; 7 -- Intellectual Property Licensing; 8 -- Franchising-Understanding the Mechanism; 9 -- Royalty and Intellectual Property; 10 -- Intellectual Property Valuation; Glossary; Index; About the Authors Intellectual Property (IP) is one of the most vital assets for any business organization. It is a domain not restricted to lawyers alone; it is a crucial area of concern for business organizations, managers, and corporate leaders. Intellectual Property and Business demonstrates how companies can deploy their IP not just as legal instruments but also as dominant and powerful financial assets, and as useful arsenal that can boost their business. The book aims to provide a basic understanding of various forms of IP that business organ |
Beschreibung: | 1 Online-Ressource (319 pages) |
ISBN: | 9789351501121 9351501124 9788132117919 |
Internformat
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Datensatz im Suchindex
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any_adam_object | |
author | Ryder, Rodney D. Madhavan, Ashwin |
author_facet | Ryder, Rodney D. Madhavan, Ashwin |
author_role | aut aut |
author_sort | Ryder, Rodney D. |
author_variant | r d r rd rdr a m am |
building | Verbundindex |
bvnumber | BV042741759 |
collection | ZDB-4-NLEBK ZDB-4-EBA |
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dewey-full | 346.7304/8 |
dewey-hundreds | 300 - Social sciences |
dewey-ones | 346 - Private law |
dewey-raw | 346.7304/8 |
dewey-search | 346.7304/8 |
dewey-sort | 3346.7304 18 |
dewey-tens | 340 - Law |
discipline | Rechtswissenschaft |
format | Electronic eBook |
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geographic_facet | USA |
id | DE-604.BV042741759 |
illustrated | Not Illustrated |
indexdate | 2024-07-10T07:08:37Z |
institution | BVB |
isbn | 9789351501121 9351501124 9788132117919 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028172628 |
oclc_num | 886112689 |
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owner_facet | DE-91 DE-BY-TUM DE-1046 DE-1047 |
physical | 1 Online-Ressource (319 pages) |
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publishDate | 2014 |
publishDateSearch | 2014 |
publishDateSort | 2014 |
publisher | SAGE Publications |
record_format | marc |
spelling | Ryder, Rodney D. Verfasser aut Intellectual Property and Business the Power of Intangible Assets Rodney D. Ryder ; Ashwin Madhavan Los Angeles SAGE Publications 2014 1 Online-Ressource (319 pages) txt rdacontent c rdamedia cr rdacarrier Cover; Contents; Preface; Acknowledgments; 1 -- The Intangible Landscape-Understanding Core Concepts; 2 -- Intellectual Property Approaches and Strategies; 3 -- Intellectual Property-Defending Position; 4 -- Intellectual Asset Management; 5 -- Brand Protection and Management; 6 -- Intellectual Property Risk Management; 7 -- Intellectual Property Licensing; 8 -- Franchising-Understanding the Mechanism; 9 -- Royalty and Intellectual Property; 10 -- Intellectual Property Valuation; Glossary; Index; About the Authors Intellectual Property (IP) is one of the most vital assets for any business organization. It is a domain not restricted to lawyers alone; it is a crucial area of concern for business organizations, managers, and corporate leaders. Intellectual Property and Business demonstrates how companies can deploy their IP not just as legal instruments but also as dominant and powerful financial assets, and as useful arsenal that can boost their business. The book aims to provide a basic understanding of various forms of IP that business organ LAW / Administrative Law & Regulatory Practice bisacsh Intellectual property fast Intellectual property United States USA Madhavan, Ashwin Verfasser aut http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=821413 Aggregator Volltext |
spellingShingle | Ryder, Rodney D. Madhavan, Ashwin Intellectual Property and Business the Power of Intangible Assets LAW / Administrative Law & Regulatory Practice bisacsh Intellectual property fast Intellectual property United States |
title | Intellectual Property and Business the Power of Intangible Assets |
title_auth | Intellectual Property and Business the Power of Intangible Assets |
title_exact_search | Intellectual Property and Business the Power of Intangible Assets |
title_full | Intellectual Property and Business the Power of Intangible Assets Rodney D. Ryder ; Ashwin Madhavan |
title_fullStr | Intellectual Property and Business the Power of Intangible Assets Rodney D. Ryder ; Ashwin Madhavan |
title_full_unstemmed | Intellectual Property and Business the Power of Intangible Assets Rodney D. Ryder ; Ashwin Madhavan |
title_short | Intellectual Property and Business |
title_sort | intellectual property and business the power of intangible assets |
title_sub | the Power of Intangible Assets |
topic | LAW / Administrative Law & Regulatory Practice bisacsh Intellectual property fast Intellectual property United States |
topic_facet | LAW / Administrative Law & Regulatory Practice Intellectual property Intellectual property United States USA |
url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=821413 |
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