Licensing, selling and finance in the pharmaceutical and healthcare industries: the commercialization of intellectual property
Saved in:
| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Farnham
Ashgate
©2012
|
| Subjects: | |
| Online Access: | Volltext |
| Item Description: | Includes bibliographical references and index Licensing, Selling and Finance in the Pharmaceutical and Healthcare Industries is an assessment of the turbulent state of pharmaceutical and biotechnology markets as we enter the second decade of the 21st Century. At the same time, the book offers a cautionary evaluation of the future financing of innovation in terms of what's gone wrong and how to succeed in the future. Martin Austin explores the challenge that the pharmaceutical (and related) industries face in terms of balancing short term, cost containment and expenditure control in areas such as internal research and development; whilst em pt. 1. The challenge -- pt. 2. Models and solutions |
| Physical Description: | 1 Online-Ressource (pages cm) |
| ISBN: | 1409450805 9781409450801 |
Staff View
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| 500 | |a Includes bibliographical references and index | ||
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| 500 | |a pt. 1. The challenge -- pt. 2. Models and solutions | ||
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| id | DE-604.BV042740992 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:08:37Z |
| institution | BVB |
| isbn | 1409450805 9781409450801 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028171862 |
| oclc_num | 813285808 |
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| physical | 1 Online-Ressource (pages cm) |
| psigel | ZDB-4-EBU ZDB-4-NLEBK FLA_PDA_EBU |
| publishDate | 2012 |
| publishDateSearch | 2012 |
| publishDateSort | 2012 |
| publisher | Ashgate |
| record_format | marc |
| spelling | Austin, Martin Verfasser aut Licensing, selling and finance in the pharmaceutical and healthcare industries the commercialization of intellectual property by Martin Austin Farnham Ashgate ©2012 1 Online-Ressource (pages cm) txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index Licensing, Selling and Finance in the Pharmaceutical and Healthcare Industries is an assessment of the turbulent state of pharmaceutical and biotechnology markets as we enter the second decade of the 21st Century. At the same time, the book offers a cautionary evaluation of the future financing of innovation in terms of what's gone wrong and how to succeed in the future. Martin Austin explores the challenge that the pharmaceutical (and related) industries face in terms of balancing short term, cost containment and expenditure control in areas such as internal research and development; whilst em pt. 1. The challenge -- pt. 2. Models and solutions BUSINESS & ECONOMICS / Industries / Service bisacsh Biotechnology industries fast Intellectual property fast Pharmaceutical industry fast Industrie Wirtschaft Biotechnology industries Pharmaceutical industry Intellectual property Erscheint auch als Druck-Ausgabe, Hardcover 978-1-4094-5079-5 Erscheint auch als Druck-Ausgabe, Hardcover 1-4094-5079-1 http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=493962 Aggregator Volltext |
| spellingShingle | Austin, Martin Licensing, selling and finance in the pharmaceutical and healthcare industries the commercialization of intellectual property BUSINESS & ECONOMICS / Industries / Service bisacsh Biotechnology industries fast Intellectual property fast Pharmaceutical industry fast Industrie Wirtschaft Biotechnology industries Pharmaceutical industry Intellectual property |
| title | Licensing, selling and finance in the pharmaceutical and healthcare industries the commercialization of intellectual property |
| title_auth | Licensing, selling and finance in the pharmaceutical and healthcare industries the commercialization of intellectual property |
| title_exact_search | Licensing, selling and finance in the pharmaceutical and healthcare industries the commercialization of intellectual property |
| title_full | Licensing, selling and finance in the pharmaceutical and healthcare industries the commercialization of intellectual property by Martin Austin |
| title_fullStr | Licensing, selling and finance in the pharmaceutical and healthcare industries the commercialization of intellectual property by Martin Austin |
| title_full_unstemmed | Licensing, selling and finance in the pharmaceutical and healthcare industries the commercialization of intellectual property by Martin Austin |
| title_short | Licensing, selling and finance in the pharmaceutical and healthcare industries |
| title_sort | licensing selling and finance in the pharmaceutical and healthcare industries the commercialization of intellectual property |
| title_sub | the commercialization of intellectual property |
| topic | BUSINESS & ECONOMICS / Industries / Service bisacsh Biotechnology industries fast Intellectual property fast Pharmaceutical industry fast Industrie Wirtschaft Biotechnology industries Pharmaceutical industry Intellectual property |
| topic_facet | BUSINESS & ECONOMICS / Industries / Service Biotechnology industries Intellectual property Pharmaceutical industry Industrie Wirtschaft |
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