Transforming big pharma: assessing the strategic alternatives
Saved in:
| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Farnham, Surrey
Gower Publishing Limited
[2013]
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| Subjects: | |
| Online Access: | Volltext |
| Item Description: | Includes bibliographical references and index pt. I. How pharma differs and why this is important -- pt. II. Assessing management concepts for the pharmaceutical industry -- pt. III. Big pharma's strategic options -- pt. IV. Where will new products come from? -- pt. V. Prospects for new products -- pt. VI. Getting a true fix on prospects -- pt. VII. Conclusions and summary |
| Physical Description: | 1 Online-Ressource (pages cm) |
| ISBN: | 9781409448280 1409448282 9781409448273 1409448274 9781472403643 1299925111 9781299925113 |
Staff View
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| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:08:36Z |
| institution | BVB |
| isbn | 9781409448280 1409448282 9781409448273 1409448274 9781472403643 1299925111 9781299925113 |
| language | English |
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| publishDate | 2013 |
| publishDateSearch | 2013 |
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| publisher | Gower Publishing Limited |
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| spelling | Ansell, John Verfasser aut Transforming big pharma assessing the strategic alternatives by John Ansell Farnham, Surrey Gower Publishing Limited [2013] 1 Online-Ressource (pages cm) txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index pt. I. How pharma differs and why this is important -- pt. II. Assessing management concepts for the pharmaceutical industry -- pt. III. Big pharma's strategic options -- pt. IV. Where will new products come from? -- pt. V. Prospects for new products -- pt. VI. Getting a true fix on prospects -- pt. VII. Conclusions and summary BUSINESS & ECONOMICS / Industries / Pharmaceutical & Biotechnology bisacsh Pharmaceutical industry / Management fast Strategic planning fast Industrie Wirtschaft Pharmaceutical industry Management Strategic planning http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=620348 Aggregator Volltext |
| spellingShingle | Ansell, John Transforming big pharma assessing the strategic alternatives BUSINESS & ECONOMICS / Industries / Pharmaceutical & Biotechnology bisacsh Pharmaceutical industry / Management fast Strategic planning fast Industrie Wirtschaft Pharmaceutical industry Management Strategic planning |
| title | Transforming big pharma assessing the strategic alternatives |
| title_auth | Transforming big pharma assessing the strategic alternatives |
| title_exact_search | Transforming big pharma assessing the strategic alternatives |
| title_full | Transforming big pharma assessing the strategic alternatives by John Ansell |
| title_fullStr | Transforming big pharma assessing the strategic alternatives by John Ansell |
| title_full_unstemmed | Transforming big pharma assessing the strategic alternatives by John Ansell |
| title_short | Transforming big pharma |
| title_sort | transforming big pharma assessing the strategic alternatives |
| title_sub | assessing the strategic alternatives |
| topic | BUSINESS & ECONOMICS / Industries / Pharmaceutical & Biotechnology bisacsh Pharmaceutical industry / Management fast Strategic planning fast Industrie Wirtschaft Pharmaceutical industry Management Strategic planning |
| topic_facet | BUSINESS & ECONOMICS / Industries / Pharmaceutical & Biotechnology Pharmaceutical industry / Management Strategic planning Industrie Wirtschaft Pharmaceutical industry Management |
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