Twitter power 3.0: how to dominate your market one tweet at a time
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hoboken, New Jersey
Wiley
[2015]
|
| Edition: | Third edition |
| Subjects: | |
| Online Access: | TUM01 Volltext |
| Item Description: | Revision of the author's Twitter power 2.0. - Includes index |
| Physical Description: | 1 Online-Ressource (xiv, 272 Seiten) |
| ISBN: | 1119050073 1119050111 9781119050070 9781119050117 |
Staff View
MARC
| LEADER | 00000nmm a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV042739930 | ||
| 003 | DE-604 | ||
| 005 | 20151228 | ||
| 007 | cr|uuu---uuuuu | ||
| 008 | 150806s2015 |||| o||u| ||||||eng d | ||
| 020 | |a 1119050073 |c (ebook EPUB) |9 1-119-05007-3 | ||
| 020 | |a 1119050111 |c (ebook PDF) |9 1-119-05011-1 | ||
| 020 | |a 9781119050070 |c (ebook EPUB) |9 978-1-119-05007-0 | ||
| 020 | |a 9781119050117 |c (ebook PDF) |9 978-1-119-05011-7 | ||
| 035 | |a (OCoLC)896806935 | ||
| 035 | |a (DE-599)BVBBV042739930 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-91 | ||
| 082 | 0 | |a 658.8/72 |2 23 | |
| 084 | |a QP 650 |0 (DE-625)141922: |2 rvk | ||
| 100 | 1 | |a Comm, Joel |e Verfasser |0 (DE-588)137903391 |4 aut | |
| 245 | 1 | 0 | |a Twitter power 3.0 |b how to dominate your market one tweet at a time |c Joel Comm & Dave Taylor |
| 250 | |a Third edition | ||
| 264 | 1 | |a Hoboken, New Jersey |b Wiley |c [2015] | |
| 264 | 4 | |c © 2015 | |
| 300 | |a 1 Online-Ressource (xiv, 272 Seiten) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a Revision of the author's Twitter power 2.0. - Includes index | ||
| 505 | 8 | |a "Tweet your company to the top of the market with a tailored approach to TwitterTwitter Power 3.0 is the newly updated guide that shows smart businesses and entrepreneurs how to use Twitter to their advantage. This book is the best business leader's guide to Twitter, with the most up to date information on trends in social media, branding, and competitive research. Readers will learn that viral content doesn't happen by accident, why videos and photos are crucial to engagement, and how to measure the success of a Twitter strategy using specific and accurate metrics. This new edition contains brand new case studies, user profiles, features, and images, helping readers create a stronger overall Twitter strategy whether they're already engaged or just wondering if Twitter's important for their business future. Tip: it most definitely is important!Twitter has grown up. It's now a public company, worth over | |
| 630 | 0 | 4 | |a Twitter |
| 650 | 7 | |a BUSINESS & ECONOMICS / Marketing / General |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Industrial Management |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Management |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Management Science |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Organizational Behavior |2 bisacsh | |
| 650 | 7 | |a Twitter |2 fast | |
| 650 | 7 | |a Business communication |2 fast | |
| 650 | 7 | |a Internet marketing |2 fast | |
| 650 | 7 | |a Online social networks |2 fast | |
| 650 | 4 | |a Wirtschaft | |
| 650 | 4 | |a Internet marketing | |
| 650 | 4 | |a Business communication | |
| 650 | 4 | |a Online social networks | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Twitter |g Softwareplattform |0 (DE-588)7660487-1 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Twitter |g Softwareplattform |0 (DE-588)7660487-1 |D s |
| 689 | 0 | 1 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | |8 1\p |5 DE-604 | |
| 700 | 1 | |a Taylor, Dave |d 1962- |e Verfasser |0 (DE-588)113750323 |4 aut | |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe, Paperback |z 978-1-119-02181-0 |
| 856 | 4 | 0 | |u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=958467 |x Aggregator |3 Volltext |
| 912 | |a ZDB-4-NLEBK | ||
| 999 | |a oai:aleph.bib-bvb.de:BVB01-028170802 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 966 | e | |u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=958467 |l TUM01 |p ZDB-4-NLEBK |q TUM_PDA_EBSCOBAE_gekauft |x Aggregator |3 Volltext | |
Record in the Search Index
| _version_ | 1804174954450649088 |
|---|---|
| any_adam_object | |
| author | Comm, Joel Taylor, Dave 1962- |
| author_GND | (DE-588)137903391 (DE-588)113750323 |
| author_facet | Comm, Joel Taylor, Dave 1962- |
| author_role | aut aut |
| author_sort | Comm, Joel |
| author_variant | j c jc d t dt |
| building | Verbundindex |
| bvnumber | BV042739930 |
| classification_rvk | QP 650 |
| collection | ZDB-4-NLEBK |
| contents | "Tweet your company to the top of the market with a tailored approach to TwitterTwitter Power 3.0 is the newly updated guide that shows smart businesses and entrepreneurs how to use Twitter to their advantage. This book is the best business leader's guide to Twitter, with the most up to date information on trends in social media, branding, and competitive research. Readers will learn that viral content doesn't happen by accident, why videos and photos are crucial to engagement, and how to measure the success of a Twitter strategy using specific and accurate metrics. This new edition contains brand new case studies, user profiles, features, and images, helping readers create a stronger overall Twitter strategy whether they're already engaged or just wondering if Twitter's important for their business future. Tip: it most definitely is important!Twitter has grown up. It's now a public company, worth over |
| ctrlnum | (OCoLC)896806935 (DE-599)BVBBV042739930 |
| dewey-full | 658.8/72 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/72 |
| dewey-search | 658.8/72 |
| dewey-sort | 3658.8 272 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | Third edition |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>03626nmm a2200661zc 4500</leader><controlfield tag="001">BV042739930</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20151228 </controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">150806s2015 |||| o||u| ||||||eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">1119050073</subfield><subfield code="c">(ebook EPUB)</subfield><subfield code="9">1-119-05007-3</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">1119050111</subfield><subfield code="c">(ebook PDF)</subfield><subfield code="9">1-119-05011-1</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781119050070</subfield><subfield code="c">(ebook EPUB)</subfield><subfield code="9">978-1-119-05007-0</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781119050117</subfield><subfield code="c">(ebook PDF)</subfield><subfield code="9">978-1-119-05011-7</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)896806935</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV042739930</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-91</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8/72</subfield><subfield code="2">23</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 650</subfield><subfield code="0">(DE-625)141922:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Comm, Joel</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)137903391</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Twitter power 3.0</subfield><subfield code="b">how to dominate your market one tweet at a time</subfield><subfield code="c">Joel Comm & Dave Taylor</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">Third edition</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Hoboken, New Jersey</subfield><subfield code="b">Wiley</subfield><subfield code="c">[2015]</subfield></datafield><datafield tag="264" ind1=" " ind2="4"><subfield code="c">© 2015</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource (xiv, 272 Seiten)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Revision of the author's Twitter power 2.0. - Includes index</subfield></datafield><datafield tag="505" ind1="8" ind2=" "><subfield code="a">"Tweet your company to the top of the market with a tailored approach to TwitterTwitter Power 3.0 is the newly updated guide that shows smart businesses and entrepreneurs how to use Twitter to their advantage. This book is the best business leader's guide to Twitter, with the most up to date information on trends in social media, branding, and competitive research. Readers will learn that viral content doesn't happen by accident, why videos and photos are crucial to engagement, and how to measure the success of a Twitter strategy using specific and accurate metrics. This new edition contains brand new case studies, user profiles, features, and images, helping readers create a stronger overall Twitter strategy whether they're already engaged or just wondering if Twitter's important for their business future. Tip: it most definitely is important!Twitter has grown up. It's now a public company, worth over</subfield></datafield><datafield tag="630" ind1="0" ind2="4"><subfield code="a">Twitter</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Marketing / General</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Industrial Management</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Management</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Management Science</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Organizational Behavior</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Twitter</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Business communication</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Internet marketing</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Online social networks</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Wirtschaft</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Internet marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Business communication</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Online social networks</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Twitter</subfield><subfield code="g">Softwareplattform</subfield><subfield code="0">(DE-588)7660487-1</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Twitter</subfield><subfield code="g">Softwareplattform</subfield><subfield code="0">(DE-588)7660487-1</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="8">1\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Taylor, Dave</subfield><subfield code="d">1962-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)113750323</subfield><subfield code="4">aut</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druck-Ausgabe, Paperback</subfield><subfield code="z">978-1-119-02181-0</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=958467</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-4-NLEBK</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-028170802</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=958467</subfield><subfield code="l">TUM01</subfield><subfield code="p">ZDB-4-NLEBK</subfield><subfield code="q">TUM_PDA_EBSCOBAE_gekauft</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield></record></collection> |
| id | DE-604.BV042739930 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:08:36Z |
| institution | BVB |
| isbn | 1119050073 1119050111 9781119050070 9781119050117 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028170802 |
| oclc_num | 896806935 |
| open_access_boolean | |
| owner | DE-91 DE-BY-TUM |
| owner_facet | DE-91 DE-BY-TUM |
| physical | 1 Online-Ressource (xiv, 272 Seiten) |
| psigel | ZDB-4-NLEBK ZDB-4-NLEBK TUM_PDA_EBSCOBAE_gekauft |
| publishDate | 2015 |
| publishDateSearch | 2015 |
| publishDateSort | 2015 |
| publisher | Wiley |
| record_format | marc |
| spelling | Comm, Joel Verfasser (DE-588)137903391 aut Twitter power 3.0 how to dominate your market one tweet at a time Joel Comm & Dave Taylor Third edition Hoboken, New Jersey Wiley [2015] © 2015 1 Online-Ressource (xiv, 272 Seiten) txt rdacontent c rdamedia cr rdacarrier Revision of the author's Twitter power 2.0. - Includes index "Tweet your company to the top of the market with a tailored approach to TwitterTwitter Power 3.0 is the newly updated guide that shows smart businesses and entrepreneurs how to use Twitter to their advantage. This book is the best business leader's guide to Twitter, with the most up to date information on trends in social media, branding, and competitive research. Readers will learn that viral content doesn't happen by accident, why videos and photos are crucial to engagement, and how to measure the success of a Twitter strategy using specific and accurate metrics. This new edition contains brand new case studies, user profiles, features, and images, helping readers create a stronger overall Twitter strategy whether they're already engaged or just wondering if Twitter's important for their business future. Tip: it most definitely is important!Twitter has grown up. It's now a public company, worth over BUSINESS & ECONOMICS / Marketing / General bisacsh BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Twitter fast Business communication fast Internet marketing fast Online social networks fast Wirtschaft Internet marketing Business communication Online social networks Marketing (DE-588)4037589-4 gnd rswk-swf Twitter Softwareplattform (DE-588)7660487-1 gnd rswk-swf Twitter Softwareplattform (DE-588)7660487-1 s Marketing (DE-588)4037589-4 s 1\p DE-604 Taylor, Dave 1962- Verfasser (DE-588)113750323 aut Erscheint auch als Druck-Ausgabe, Paperback 978-1-119-02181-0 http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=958467 Aggregator Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Comm, Joel Taylor, Dave 1962- Twitter power 3.0 how to dominate your market one tweet at a time "Tweet your company to the top of the market with a tailored approach to TwitterTwitter Power 3.0 is the newly updated guide that shows smart businesses and entrepreneurs how to use Twitter to their advantage. This book is the best business leader's guide to Twitter, with the most up to date information on trends in social media, branding, and competitive research. Readers will learn that viral content doesn't happen by accident, why videos and photos are crucial to engagement, and how to measure the success of a Twitter strategy using specific and accurate metrics. This new edition contains brand new case studies, user profiles, features, and images, helping readers create a stronger overall Twitter strategy whether they're already engaged or just wondering if Twitter's important for their business future. Tip: it most definitely is important!Twitter has grown up. It's now a public company, worth over BUSINESS & ECONOMICS / Marketing / General bisacsh BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Twitter fast Business communication fast Internet marketing fast Online social networks fast Wirtschaft Internet marketing Business communication Online social networks Marketing (DE-588)4037589-4 gnd Twitter Softwareplattform (DE-588)7660487-1 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)7660487-1 |
| title | Twitter power 3.0 how to dominate your market one tweet at a time |
| title_auth | Twitter power 3.0 how to dominate your market one tweet at a time |
| title_exact_search | Twitter power 3.0 how to dominate your market one tweet at a time |
| title_full | Twitter power 3.0 how to dominate your market one tweet at a time Joel Comm & Dave Taylor |
| title_fullStr | Twitter power 3.0 how to dominate your market one tweet at a time Joel Comm & Dave Taylor |
| title_full_unstemmed | Twitter power 3.0 how to dominate your market one tweet at a time Joel Comm & Dave Taylor |
| title_short | Twitter power 3.0 |
| title_sort | twitter power 3 0 how to dominate your market one tweet at a time |
| title_sub | how to dominate your market one tweet at a time |
| topic | Twitter BUSINESS & ECONOMICS / Marketing / General bisacsh BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Twitter fast Business communication fast Internet marketing fast Online social networks fast Wirtschaft Internet marketing Business communication Online social networks Marketing (DE-588)4037589-4 gnd Twitter Softwareplattform (DE-588)7660487-1 gnd |
| topic_facet | Twitter BUSINESS & ECONOMICS / Marketing / General BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Business communication Internet marketing Online social networks Wirtschaft Marketing Twitter Softwareplattform |
| url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=958467 |
| work_keys_str_mv | AT commjoel twitterpower30howtodominateyourmarketonetweetatatime AT taylordave twitterpower30howtodominateyourmarketonetweetatatime |