Wirthwein, C. (2014). The people powered brand: A blueprint for B2B brand and culture transformation. Paramount Market Publishing, Inc.
Chicago-Zitierstil (17. Ausg.)Wirthwein, Chris. The People Powered Brand: A Blueprint for B2B Brand and Culture Transformation. Ithaca, NY: Paramount Market Publishing, Inc, 2014.
MLA-Zitierstil (9. Ausg.)Wirthwein, Chris. The People Powered Brand: A Blueprint for B2B Brand and Culture Transformation. Paramount Market Publishing, Inc, 2014.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.