Holdings: MKTG9 :: THWS Bibkatalog

MKTG9:

Saved in:

Bibliographic Details
Main Authors:	Lamb, Charles W. 1944- (Author), Hair, Joseph F. 1944- (Author), McDaniel, Carl D. 1941- (Author)
Format:	Book
Language:	English
Published:	Mason, OH South-Western, Cengage Learning 2016
Edition:	[Ed.] 9, Student ed.
Subjects:	Marketing / Textbooks Mercadotecnia / Libros de texto
Item Description:	Title from caption on p. [ii]. - Detachable reference cards at end of text
Physical Description:	VIII, 423 S. zahlr. Ill. 28 cm 24 reference cards

Staff View

MARC


LEADER	00000nam a2200000 c 4500
001	BV042694674
003	DE-604
005	00000000000000.0
007	t
008	150715s2016 a\|\|\| \|\|\|\| 00\|\|\| eng d
020			\|z 9781285860169 \|9 978-1-285-86016-9
020			\|z 1285860160 \|9 1-285-86016-0
035			\|a (OCoLC)913866411
035			\|a (DE-599)BVBBV042694674
040			\|a DE-604 \|b ger \|e rakwb
041	0		\|a eng
049			\|a DE-898
084			\|a QP 600 \|0 (DE-625)141905: \|2 rvk
100	1		\|a Lamb, Charles W. \|d 1944- \|e Verfasser \|0 (DE-588)137931328 \|4 aut
245	1	0	\|a MKTG9 \|c Lamb ; Hair ; McDaniel
246	1	3	\|a MKTG 9
246	1	3	\|a MKTG
246	1	3	\|a Marketing
250			\|a [Ed.] 9, Student ed.
264		1	\|a Mason, OH \|b South-Western, Cengage Learning \|c 2016
300			\|a VIII, 423 S. \|b zahlr. Ill. \|c 28 cm \|e 24 reference cards
336			\|b txt \|2 rdacontent
337			\|b n \|2 rdamedia
338			\|b nc \|2 rdacarrier
500			\|a Title from caption on p. [ii]. - Detachable reference cards at end of text
650		4	\|a Marketing / Textbooks
650		4	\|a Mercadotecnia / Libros de texto
700	1		\|a Hair, Joseph F. \|d 1944- \|e Verfasser \|0 (DE-588)135615828 \|4 aut
700	1		\|a McDaniel, Carl D. \|d 1941- \|e Verfasser \|0 (DE-588)128647450 \|4 aut
999			\|a oai:aleph.bib-bvb.de:BVB01-028126289

Record in the Search Index

_version_	1804174891341053952
any_adam_object
author	Lamb, Charles W. 1944- Hair, Joseph F. 1944- McDaniel, Carl D. 1941-
author_GND	(DE-588)137931328 (DE-588)135615828 (DE-588)128647450
author_facet	Lamb, Charles W. 1944- Hair, Joseph F. 1944- McDaniel, Carl D. 1941-
author_role	aut aut aut
author_sort	Lamb, Charles W. 1944-
author_variant	c w l cw cwl j f h jf jfh c d m cd cdm
building	Verbundindex
bvnumber	BV042694674
classification_rvk	QP 600
ctrlnum	(OCoLC)913866411 (DE-599)BVBBV042694674
discipline	Wirtschaftswissenschaften
edition	[Ed.] 9, Student ed.
format	Book
fullrecord	<?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01284nam a2200385 c 4500</leader><controlfield tag="001">BV042694674</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">150715s2016 a\|\|\| \|\|\|\| 00\|\|\| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="z">9781285860169</subfield><subfield code="9">978-1-285-86016-9</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="z">1285860160</subfield><subfield code="9">1-285-86016-0</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)913866411</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV042694674</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakwb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-898</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Lamb, Charles W.</subfield><subfield code="d">1944-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)137931328</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">MKTG9</subfield><subfield code="c">Lamb ; Hair ; McDaniel</subfield></datafield><datafield tag="246" ind1="1" ind2="3"><subfield code="a">MKTG 9</subfield></datafield><datafield tag="246" ind1="1" ind2="3"><subfield code="a">MKTG</subfield></datafield><datafield tag="246" ind1="1" ind2="3"><subfield code="a">Marketing</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">[Ed.] 9, Student ed.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Mason, OH</subfield><subfield code="b">South-Western, Cengage Learning</subfield><subfield code="c">2016</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">VIII, 423 S.</subfield><subfield code="b">zahlr. Ill.</subfield><subfield code="c">28 cm</subfield><subfield code="e">24 reference cards</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Title from caption on p. [ii]. - Detachable reference cards at end of text</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing / Textbooks</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Mercadotecnia / Libros de texto</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Hair, Joseph F.</subfield><subfield code="d">1944-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)135615828</subfield><subfield code="4">aut</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">McDaniel, Carl D.</subfield><subfield code="d">1941-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)128647450</subfield><subfield code="4">aut</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-028126289</subfield></datafield></record></collection>
id	DE-604.BV042694674
illustrated	Illustrated
indexdate	2024-07-10T07:07:36Z
institution	BVB
language	English
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-028126289
oclc_num	913866411
open_access_boolean
owner	DE-898 DE-BY-UBR
owner_facet	DE-898 DE-BY-UBR
physical	VIII, 423 S. zahlr. Ill. 28 cm 24 reference cards
publishDate	2016
publishDateSearch	2016
publishDateSort	2016
publisher	South-Western, Cengage Learning
record_format	marc
spelling	Lamb, Charles W. 1944- Verfasser (DE-588)137931328 aut MKTG9 Lamb ; Hair ; McDaniel MKTG 9 MKTG Marketing [Ed.] 9, Student ed. Mason, OH South-Western, Cengage Learning 2016 VIII, 423 S. zahlr. Ill. 28 cm 24 reference cards txt rdacontent n rdamedia nc rdacarrier Title from caption on p. [ii]. - Detachable reference cards at end of text Marketing / Textbooks Mercadotecnia / Libros de texto Hair, Joseph F. 1944- Verfasser (DE-588)135615828 aut McDaniel, Carl D. 1941- Verfasser (DE-588)128647450 aut
spellingShingle	Lamb, Charles W. 1944- Hair, Joseph F. 1944- McDaniel, Carl D. 1941- MKTG9 Marketing / Textbooks Mercadotecnia / Libros de texto
title	MKTG9
title_alt	MKTG 9 MKTG Marketing
title_auth	MKTG9
title_exact_search	MKTG9
title_full	MKTG9 Lamb ; Hair ; McDaniel
title_fullStr	MKTG9 Lamb ; Hair ; McDaniel
title_full_unstemmed	MKTG9 Lamb ; Hair ; McDaniel
title_short	MKTG9
title_sort	mktg9
topic	Marketing / Textbooks Mercadotecnia / Libros de texto
topic_facet	Marketing / Textbooks Mercadotecnia / Libros de texto
work_keys_str_mv	AT lambcharlesw mktg9 AT hairjosephf mktg9 AT mcdanielcarld mktg9 AT lambcharlesw mktg AT hairjosephf mktg AT mcdanielcarld mktg AT lambcharlesw marketing AT hairjosephf marketing AT mcdanielcarld marketing

Holdings

There is no print copy available.

Interlibrary loan Place Request Caution: Not in THWS collection!

MARC

Record in the Search Index

There is no print copy available.

Similar Items