Marketing research in a marketing environment:
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Bibliographic Details
Main Authors: Dillon, William R. (Author), Madden, Thomas J. (Author), Firtle, Neil H. (Author)
Format: Book
Language:English
Published: St. Louis, Miss. [u.a.] Times Mirror/Mosby College Publ. 1987
Subjects:
Physical Description:XXVIII, 742 S. graph. Darst.
ISBN:0801613035

There is no print copy available.

Interlibrary loan Place Request Caution: Not in THWS collection!