Consumer profiles: an introduction to psychographics
Saved in:
| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Oxfordshire, England
Routledge
2015
|
| Subjects: | |
| Online Access: | BSB01 |
| Item Description: | Includes bibliographical references and index |
| Physical Description: | 1 Online-Ressource (202 pages) |
| ISBN: | 9781138832459 9781315736068 |
Staff View
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Record in the Search Index
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| dewey-ones | 658 - General management |
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| illustrated | Not Illustrated |
| indexdate | 2024-07-10T01:23:46Z |
| institution | BVB |
| isbn | 9781138832459 9781315736068 |
| language | English |
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| publishDate | 2015 |
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| publisher | Routledge |
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| spelling | Gunter, Barrie Verfasser aut Consumer profiles an introduction to psychographics Barrie Gunter and Adrian Furnham Oxfordshire, England Routledge 2015 1 Online-Ressource (202 pages) txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index Psychographics Market segmentation Psychographie (DE-588)4176216-2 gnd rswk-swf Verbraucher (DE-588)4062632-5 gnd rswk-swf Psychographie (DE-588)4176216-2 s Verbraucher (DE-588)4062632-5 s 1\p DE-604 Furnham, Adrian Sonstige oth 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Gunter, Barrie Consumer profiles an introduction to psychographics Psychographics Market segmentation Psychographie (DE-588)4176216-2 gnd Verbraucher (DE-588)4062632-5 gnd |
| subject_GND | (DE-588)4176216-2 (DE-588)4062632-5 |
| title | Consumer profiles an introduction to psychographics |
| title_auth | Consumer profiles an introduction to psychographics |
| title_exact_search | Consumer profiles an introduction to psychographics |
| title_full | Consumer profiles an introduction to psychographics Barrie Gunter and Adrian Furnham |
| title_fullStr | Consumer profiles an introduction to psychographics Barrie Gunter and Adrian Furnham |
| title_full_unstemmed | Consumer profiles an introduction to psychographics Barrie Gunter and Adrian Furnham |
| title_short | Consumer profiles |
| title_sort | consumer profiles an introduction to psychographics |
| title_sub | an introduction to psychographics |
| topic | Psychographics Market segmentation Psychographie (DE-588)4176216-2 gnd Verbraucher (DE-588)4062632-5 gnd |
| topic_facet | Psychographics Market segmentation Psychographie Verbraucher |
| work_keys_str_mv | AT gunterbarrie consumerprofilesanintroductiontopsychographics AT furnhamadrian consumerprofilesanintroductiontopsychographics |