Language and neoliberalism:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London [u.a.]
Routledge
2015
|
| Ausgabe: | 1. publ. |
| Schriftenreihe: | Language, society and political economy
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis Klappentext |
| Beschreibung: | VII, 152 S. Ill. |
| ISBN: | 9780415744553 9780415744560 |
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Datensatz im Suchindex
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| adam_text | Language and Neoliberalism
Marnie Holborow
R Routledge Taylor amp; Francis Croup
LONDON AND NEW YORK
Contents
Acknowledgements vi
1 Introduction: language and neoliberalism - issues and framework 1
2 Neoliberalism and language as a commodiiy 13
3 Markets, metaphors and neoliberal ideology 34
4 Language and the market metaphor 52
5 The neoliberal reinvention of entrepreneur 71
6 Austerity and the entrepreneurial universit 96
7 Conclusion: implications for understanding ideology in language 127
References 132
Index 149
Language and Neoliberalism examines the ways in which neoliberalism, or the ideology
of market rule, finds expression in language. In this groundbreaking original study,
Holborow shows at once the misleading character of ideological meaning and the
underlying social reality from which that meaning emerges.
In universities, it is now the norm to use terms like entrepreneurial and business
partnerships. How have these terms become a core component of education and
gained such force? Markets have become, metaphorically, a power in their own
right. They now tell governments how to act and warn them against too much public
spending. Post-crash, the capitalist market continues to be crisis-prone, and in that
context the neoliberal ideology remains contested.
Free of jargon and assuming no specialist knowledge, this book will strike a chord
internationally by showing how neoliberal ideology has, literally, gone global in
language. Drawing on Volosinov and Bakhtin, Williams and Gramsci, and introducing
concepts from Marxist political economy, Language and Neoliberalism is essential
reading for all interested in the intersection of linguistics/applied linguistics and politics.
|
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| spelling | Holborow, Marnie Verfasser (DE-588)1020813946 aut Language and neoliberalism Marnie Holborow 1. publ. London [u.a.] Routledge 2015 VII, 152 S. Ill. txt rdacontent n rdamedia nc rdacarrier Language, society and political economy Gesellschaft Politik Sprache Language and languages Study and teaching Political aspects Applied Linguistics Neoliberalism Social aspects Neoliberalismus (DE-588)4171438-6 gnd rswk-swf Sprache (DE-588)4056449-6 gnd rswk-swf Neoliberalismus (DE-588)4171438-6 s Sprache (DE-588)4056449-6 s DE-604 Erscheint auch als Online-Ausgabe 978-1-315-71816-3 HEBIS Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027915687&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis Digitalisierung UB Augsburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027915687&sequence=000004&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA Klappentext |
| spellingShingle | Holborow, Marnie Language and neoliberalism Gesellschaft Politik Sprache Language and languages Study and teaching Political aspects Applied Linguistics Neoliberalism Social aspects Neoliberalismus (DE-588)4171438-6 gnd Sprache (DE-588)4056449-6 gnd |
| subject_GND | (DE-588)4171438-6 (DE-588)4056449-6 |
| title | Language and neoliberalism |
| title_auth | Language and neoliberalism |
| title_exact_search | Language and neoliberalism |
| title_full | Language and neoliberalism Marnie Holborow |
| title_fullStr | Language and neoliberalism Marnie Holborow |
| title_full_unstemmed | Language and neoliberalism Marnie Holborow |
| title_short | Language and neoliberalism |
| title_sort | language and neoliberalism |
| topic | Gesellschaft Politik Sprache Language and languages Study and teaching Political aspects Applied Linguistics Neoliberalism Social aspects Neoliberalismus (DE-588)4171438-6 gnd Sprache (DE-588)4056449-6 gnd |
| topic_facet | Gesellschaft Politik Sprache Language and languages Study and teaching Political aspects Applied Linguistics Neoliberalism Social aspects Neoliberalismus |
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