APA (7th ed.) Citation

Viglia, G. (2014). Pricing, online marketing behavior, and analytics (First ed.). Palgrave Macmillan.

Chicago Style (17th ed.) Citation

Viglia, Giampaolo. Pricing, Online Marketing Behavior, and Analytics. First ed. New York, NY: Palgrave Macmillan, 2014.

MLA (9th ed.) Citation

Viglia, Giampaolo. Pricing, Online Marketing Behavior, and Analytics. First ed. Palgrave Macmillan, 2014.

Warning: These citations may not always be 100% accurate.