Perrey, J., Freundt, T., & Spillecke, D. (2015). Power brands: Measuring, making and managing brand success (3. ed.). WILEY-VCH.
Chicago Style (17th ed.) CitationPerrey, Jesko, Tjark Freundt, and Dennis Spillecke. Power Brands: Measuring, Making and Managing Brand Success. 3. ed. Weinheim: WILEY-VCH, 2015.
MLA (9th ed.) CitationPerrey, Jesko, et al. Power Brands: Measuring, Making and Managing Brand Success. 3. ed. WILEY-VCH, 2015.
Warning: These citations may not always be 100% accurate.