Success in innovation: improving the odds by understanding the factors for unsuccess
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Bibliographic Details
Main Author: Verloop, Jan (Author)
Format: Electronic eBook
Language:English
Published: Burlington Elsevier Science 2013
Subjects:
Online Access:Volltext
Item Description:This book is for professionals involved in innovation, such as techno-starters, venture capitalists, entrepreneurs, university lecturers and graduate students. Laymen may read it out of interest in the topic and should be able to get a good general understanding, but may not appreciate the more complex issues. Provides guidelines for assessing innovative ideasIncludes methods for valuing innovationDiscusses the danger points in the innovation processExplains the planning and development processesIncludes innovation modelsDiscus
Physical Description:1 Online-Ressource (xii, 127 pages)
ISBN:9780123979032
012397903X
9780123978899

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