The Replication of Retail Fashion Formats into Foreign Countries: A Qualitative Analysis
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Wiesbaden
Springer Fachmedien Wiesbaden
2015
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| Schriftenreihe: | Handel und Internationales Marketing Retailing and International Marketing
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| Schlagworte: | |
| Online-Zugang: | DE-634 DE-1043 DE-1046 DE-Aug4 DE-573 DE-M347 DE-92 DE-1051 DE-898 DE-859 DE-860 DE-1049 DE-861 DE-863 DE-862 DE-2070s DE-473 DE-703 DE-706 DE-824 DE-739 Volltext Inhaltsverzeichnis Abstract |
| Beschreibung: | 1 Online-Ressource (XXI, 271 p. 11 illus) |
| ISBN: | 9783658075415 |
| DOI: | 10.1007/978-3-658-07541-5 |
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Datensatz im Suchindex
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| adam_text |
THE REPLICATION OF RETAIL FASHION FORMATS INTO FOREIGN COUNTRIES
/ SCHROEDER, CHRISTOPH
: 2015
TABLE OF CONTENTS / INHALTSVERZEICHNIS
SPECIFICATION OF SUCCESSFUL FORMAT TRANSFER STRATEGIES
DESIGN OF CORE AND PERIPHERAL FORMAT ELEMENTS
STRATEGY AND FORMAT ELEMENT CHANGES OVER TIME IN DIFFERENT COUNTRIES
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
THE REPLICATION OF RETAIL FASHION FORMATS INTO FOREIGN COUNTRIES
/ SCHROEDER, CHRISTOPH
: 2015
ABSTRACT / INHALTSTEXT
CHRISTOPH SCHROEDER DOES ONE OF THE FIRST ATTEMPTS TO ANALYZE FORMAT
TRANSFERS WITHIN THE SCOPE OF DIFFERENT STRATEGIES, FORMAT ELEMENTS,
COUNTRIES AND SUCCESS WITH FOCUS ON THE FASHION INDUSTRY. THREE DISTINCT
FORMAT TRANSFER STRATEGIES ARE IDENTIFIED. THE EMPIRICALLY OBSERVED
DESIGN OF FORMAT ELEMENTS SUPPORTS AND EXTENDS THE EXISTING RESEARCH.
FASHION FIRMS STANDARDIZE THEIR “RETAIL CULTURE”, WHICH ACTS AS A
FOUNDATION FOR A SUCCESSFUL FORMAT TRANSFER STRATEGY (CORE ELEMENTS).
NEW INSIGHTS ARE PROVIDED WITH REGARD TO FORMAT TRANSFER INTO FOREIGN
COUNTRIES AS WELL AS OVER A TIMEFRAME OF FIVE YEARS. INTERNATIONAL
RETAILERS FACE SPECIFIC CHALLENGES WITH REGARD TO THE DECISION ON THEIR
RETAIL FORMAT ABROAD, WHICH IS KNOWN AS AN IMPORTANT SUCCESS DRIVER.
THEY MAY TRANSFER THEIR FORMAT ELEMENTS UNCHANGED OR MAY ADAPT THOSE
ELEMENTS. ONE SUCCESSFUL STRATEGY IS KNOWN TO BE AN UNCHANGED FORMAT
REPLICATION, WHICH IS LINKED TO THE FASHION INDUSTRY. CONTENTS
SPECIFICATION OF SUCCESSFUL FORMAT TRANSFER STRATEGIES DESIGN OF CORE
AND PERIPHERAL FORMAT ELEMENTS STRATEGY AND FORMAT ELEMENT CHANGES OVER
TIME IN DIFFERENT COUNTRIES TARGET GROUPS LECTURERS AND STUDENTS IN
THE FIELD OF INTERNATIONAL MANAGEMENT, MARKETING, AND RETAILING
PRACTITIONERS IN THE FIELD OF RETAILING, MARKETING AND INTERNATIONAL
MANAGEMENT ABOUT THE AUTHOR DR. CHRISTOPH SCHROEDER DEFINES AND
EXECUTES THE GLOBAL RETAIL STRATEGY, IN PARTICULAR FOR FASHION WITHIN
THE WORLD LEADER IN BUSINESS SOFTWARE. HE RECEIVED HIS DOCTORAL DEGREE
FROM TRIER UNIVERSITY.
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT. |
| any_adam_object | 1 |
| author | Schröder, Christoph 1961- |
| author_GND | (DE-588)171458656 |
| author_facet | Schröder, Christoph 1961- |
| author_role | aut |
| author_sort | Schröder, Christoph 1961- |
| author_variant | c s cs |
| building | Verbundindex |
| bvnumber | BV042298177 |
| collection | ZDB-2-SBE |
| ctrlnum | (OCoLC)894721843 (DE-599)HBZTT050431549 |
| dewey-full | 658.4092 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.4092 |
| dewey-search | 658.4092 |
| dewey-sort | 3658.4092 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| doi_str_mv | 10.1007/978-3-658-07541-5 |
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| id | DE-604.BV042298177 |
| illustrated | Not Illustrated |
| indexdate | 2025-02-20T06:56:45Z |
| institution | BVB |
| isbn | 9783658075415 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027735210 |
| oclc_num | 894721843 |
| open_access_boolean | |
| owner | DE-473 DE-BY-UBG DE-739 DE-92 DE-2070s DE-703 DE-634 DE-Aug4 DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-859 DE-1043 DE-1046 DE-M347 DE-573 DE-1049 DE-824 DE-860 DE-898 DE-BY-UBR DE-861 DE-1051 DE-706 |
| owner_facet | DE-473 DE-BY-UBG DE-739 DE-92 DE-2070s DE-703 DE-634 DE-Aug4 DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-859 DE-1043 DE-1046 DE-M347 DE-573 DE-1049 DE-824 DE-860 DE-898 DE-BY-UBR DE-861 DE-1051 DE-706 |
| physical | 1 Online-Ressource (XXI, 271 p. 11 illus) |
| psigel | ZDB-2-SBE |
| publishDate | 2015 |
| publishDateSearch | 2015 |
| publishDateSort | 2015 |
| publisher | Springer Fachmedien Wiesbaden |
| record_format | marc |
| series2 | Handel und Internationales Marketing Retailing and International Marketing |
| spellingShingle | Schröder, Christoph 1961- The Replication of Retail Fashion Formats into Foreign Countries A Qualitative Analysis Wirtschaft Economics Marketing Textileinzelhandel (DE-588)4059608-4 gnd Betriebsform (DE-588)4202858-9 gnd Mode (DE-588)4039792-0 gnd Internationales Marketing (DE-588)4125431-4 gnd Multinationales Unternehmen (DE-588)4075092-9 gnd |
| subject_GND | (DE-588)4059608-4 (DE-588)4202858-9 (DE-588)4039792-0 (DE-588)4125431-4 (DE-588)4075092-9 |
| title | The Replication of Retail Fashion Formats into Foreign Countries A Qualitative Analysis |
| title_auth | The Replication of Retail Fashion Formats into Foreign Countries A Qualitative Analysis |
| title_exact_search | The Replication of Retail Fashion Formats into Foreign Countries A Qualitative Analysis |
| title_full | The Replication of Retail Fashion Formats into Foreign Countries A Qualitative Analysis by Christoph Schröder |
| title_fullStr | The Replication of Retail Fashion Formats into Foreign Countries A Qualitative Analysis by Christoph Schröder |
| title_full_unstemmed | The Replication of Retail Fashion Formats into Foreign Countries A Qualitative Analysis by Christoph Schröder |
| title_short | The Replication of Retail Fashion Formats into Foreign Countries |
| title_sort | the replication of retail fashion formats into foreign countries a qualitative analysis |
| title_sub | A Qualitative Analysis |
| topic | Wirtschaft Economics Marketing Textileinzelhandel (DE-588)4059608-4 gnd Betriebsform (DE-588)4202858-9 gnd Mode (DE-588)4039792-0 gnd Internationales Marketing (DE-588)4125431-4 gnd Multinationales Unternehmen (DE-588)4075092-9 gnd |
| topic_facet | Wirtschaft Economics Marketing Textileinzelhandel Betriebsform Mode Internationales Marketing Multinationales Unternehmen |
| url | https://doi.org/10.1007/978-3-658-07541-5 http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027735210&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027735210&sequence=000003&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA |
| work_keys_str_mv | AT schroderchristoph thereplicationofretailfashionformatsintoforeigncountriesaqualitativeanalysis |