Internformat
MARC
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| 001 | BV042193128 | ||
| 003 | DE-604 | ||
| 005 | 20240325 | ||
| 007 | cr|uuu---uuuuu | ||
| 008 | 141118s2015 |||| o||u| ||||||eng d | ||
| 020 | |a 9781315778860 |c Online |9 978-1-315-77886-0 | ||
| 035 | |a (ZDB-30-PQE)ebr10921619 | ||
| 035 | |a (OCoLC)889676666 | ||
| 035 | |a (DE-599)BVBBV042193128 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
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| 245 | 1 | 0 | |a Marketing communications |c Lynne Eagle ... |
| 250 | |a 1. publ. | ||
| 264 | 1 | |a Oxfordshire |b Routledge |c 2015 | |
| 300 | |a 1 Online-Ressource (445 S.) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a Includes index | ||
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| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Kommunikationsmodell |0 (DE-588)4140666-7 |2 gnd |9 rswk-swf |
| 653 | |a Electronic books | ||
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| 689 | 0 | 1 | |a Kommunikationsstrategie |0 (DE-588)4201794-4 |D s |
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| 689 | 0 | |8 1\p |5 DE-604 | |
| 700 | 1 | |a Eagle, Lynne C. |e Sonstige |0 (DE-588)171856120 |4 oth | |
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Datensatz im Suchindex
| _version_ | 1805069241317064704 |
|---|---|
| adam_text | |
| any_adam_object | |
| author_GND | (DE-588)171856120 |
| building | Verbundindex |
| bvnumber | BV042193128 |
| classification_rvk | QP 600 QP 630 |
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| ctrlnum | (ZDB-30-PQE)ebr10921619 (OCoLC)889676666 (DE-599)BVBBV042193128 |
| dewey-full | 658.8/02 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/02 |
| dewey-search | 658.8/02 |
| dewey-sort | 3658.8 12 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 1. publ. |
| format | Electronic eBook |
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| id | DE-604.BV042193128 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-20T04:02:54Z |
| institution | BVB |
| isbn | 9781315778860 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027632166 |
| oclc_num | 889676666 |
| open_access_boolean | |
| owner | DE-12 |
| owner_facet | DE-12 |
| physical | 1 Online-Ressource (445 S.) |
| psigel | ZDB-38-EBR BSB_PDA_EBR_Kauf ZDB-30-PQE BSB_PDA_EBR_Kauf |
| publishDate | 2015 |
| publishDateSearch | 2015 |
| publishDateSort | 2015 |
| publisher | Routledge |
| record_format | marc |
| spelling | Marketing communications Lynne Eagle ... 1. publ. Oxfordshire Routledge 2015 1 Online-Ressource (445 S.) txt rdacontent c rdamedia cr rdacarrier Includes index Communication in marketing Advertising Kommunikationsstrategie (DE-588)4201794-4 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Kommunikationsmodell (DE-588)4140666-7 gnd rswk-swf Electronic books Marketing (DE-588)4037589-4 s Kommunikationsstrategie (DE-588)4201794-4 s Kommunikationsmodell (DE-588)4140666-7 s 1\p DE-604 Eagle, Lynne C. Sonstige (DE-588)171856120 oth Erscheint auch als Druck-Ausgabe, Hardcover 978-0-415-50770-7 (DE-604)BV041251612 Erscheint auch als Druck-Ausgabe, Paperback 978-0-415-50771-4 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Marketing communications Communication in marketing Advertising Kommunikationsstrategie (DE-588)4201794-4 gnd Marketing (DE-588)4037589-4 gnd Kommunikationsmodell (DE-588)4140666-7 gnd |
| subject_GND | (DE-588)4201794-4 (DE-588)4037589-4 (DE-588)4140666-7 |
| title | Marketing communications |
| title_auth | Marketing communications |
| title_exact_search | Marketing communications |
| title_full | Marketing communications Lynne Eagle ... |
| title_fullStr | Marketing communications Lynne Eagle ... |
| title_full_unstemmed | Marketing communications Lynne Eagle ... |
| title_short | Marketing communications |
| title_sort | marketing communications |
| topic | Communication in marketing Advertising Kommunikationsstrategie (DE-588)4201794-4 gnd Marketing (DE-588)4037589-4 gnd Kommunikationsmodell (DE-588)4140666-7 gnd |
| topic_facet | Communication in marketing Advertising Kommunikationsstrategie Marketing Kommunikationsmodell |
| work_keys_str_mv | AT eaglelynnec marketingcommunications |